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Gonzalo San Gil, PhD.

The 10 Most Important Metrics You Should be Tracking in Content Marketing - Search Engi... - 0 views

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    "Today, 88% of marketers are using content marketing - up 2% from last year, with as many as 76% of marketers planning to produce more content in 2016."
Gonzalo San Gil, PhD.

BitTorrent Users Present a Goldmine of Marketing Opportunities - TorrentFreak [# ! Note... - 0 views

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    " Andy on July 16, 2016 C: 13 News Most file-sharers are aware they're being watched but that doesn't always have to be as bad as it sounds. Speaking with TorrentFreak, analytics company Peerlogix says it monitors millions of "well educated and tech-savvy" torrent users and leverages their content consumption habits for marketing purposes."
Gonzalo San Gil, PhD.

Schedule your social media marketing with CampaignChain | Linux User & Developer - the ... - 0 views

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    "Posted by Oliver Hill CampaignChain, an open source tool for social media marketing, makes every campaign easier "
Gonzalo San Gil, PhD.

Startup Leverages DMCA Notices As Artist Marketing Tool - TorrentFreak [# ! Note] - 0 views

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    " Ernesto on January 6, 2016 C: 39 Breaking Every day millions of pirates are being tracked by companies working for the entertainment industries. This data is often used to warn or even sue alleged offenders, but a new startup is taking a different route. Instead of punishing pirates they treat them as fans, allowing artists to use DMCA notices as a marketing tool."
Gonzalo San Gil, PhD.

Apple, Microsoft wield privacy as marketing tool | ITworld - 1 views

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    [Apple and Microsoft are both taking steps to better explain how they handle customers' personal information]
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    [Apple and Microsoft are both taking steps to better explain how they handle customers' personal information]
Gonzalo San Gil, PhD.

Todo lo que necesitas saber sobre los mapas de contenidos [# ! by note] - 0 views

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    "Si debemos escoger una palabra a la hora de hablar Marketing de Contenidos, escogeríamos personalización. ¿Necesariamente tenemos que seguir un proceso para llegar a ella? 14 ago 2015 - Por Andrea Lofrano | @_alofrano"
Gonzalo San Gil, PhD.

Samsung ya ha vendido un millón de teléfonos con Tizen » MuyLinux - 0 views

    • Gonzalo San Gil, PhD.
       
      # ! Hace falta algo más de Marketing, no por # ! el valor comercial si no por la expansión # ! del Sistema...
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    [Al parecer ya hay más de un millón de personas por ahí que pueden ver a Tizen en movimiento más allá de YouTube. La noticia la daban en Tizen Experts y se refiere al lanzamiento del Samsung Z1 en la India. ...]
Gonzalo San Gil, PhD.

Make it Free: Fifty Years of Content Marketing Grateful Dead Style | David Meerman Scot... - 0 views

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    [https://www.linkedin.com/in/davidmeermanscott] "The Grateful Dead used free content to build a social network of fans before Mark Zuckerberg was even born. They pioneered many of the ideas we now use in social media and content marketing."
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    [https://www.linkedin.com/in/davidmeermanscott] "The Grateful Dead used free content to build a social network of fans before Mark Zuckerberg was even born. They pioneered many of the ideas we now use in social media and content marketing."
Gonzalo San Gil, PhD.

Media Companies Track Pirated Downloads For Marketing Purposes | TorrentFreak [# ! note... - 0 views

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    [ Ernesto on February 18, 2015 C: 0 Breaking A new report released by Tru Optik shows that there are hundreds of millions of active BitTorrent users who together shared 18 billion files last year. The data is being used to show media companies the scale of the "unmonetized" demand for their products while offering a tool to target pirates with the right offerings. ...] [# ! yes, sharers must be respected and rewarded as industry # ! advanced advisors, instead of being persecuted...]
Gonzalo San Gil, PhD.

Social Media Engagement Is Dead - 2015 Is About Measurable Goals | CIO [# ! Read the Pr... - 0 views

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    "A focus on social media engagement metrics - the likes, re-tweets, favorites, re-blogs, pins, comments, shares, followers, fans and friends - could be holding companies back from realizing social's full potential. In fact, Forrester Vice President and Principal Analyst Nate Elliott warns clients against measuring social engagement."
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    "A focus on social media engagement metrics - the likes, re-tweets, favorites, re-blogs, pins, comments, shares, followers, fans and friends - could be holding companies back from realizing social's full potential. In fact, Forrester Vice President and Principal Analyst Nate Elliott warns clients against measuring social engagement."
Gonzalo San Gil, PhD.

Outernet | Discussions | Outernet is a marketing scam, and nothing more - 1 views

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    "Arxos 10 Jul Much like the solar roadway, and Mars One, this is yet another pie in the sky fundraising effort that will yield zero useful results"
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    "Arxos 10 Jul Much like the solar roadway, and Mars One, this is yet another pie in the sky fundraising effort that will yield zero useful results"
Gonzalo San Gil, PhD.

What Happens When You Marry The NSA's Surveillance Database With Amazon's Personalized ... - 0 views

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    "from the spying-in-the-service-of-seduction dept By now, most people who shop online are aware of the way in which companies try to tailor their offers based on your previous purchasing and browsing history. Being followed by strangely relevant ads everywhere is bad enough, but what if the government started using the same approach in its communications with you? That's one of the key ideas explored in an interesting new article by Zeynep Tufekci, strikingly presented on Medium, with the title "Is the Internet good or bad? Yes.""
Paul Merrell

Open Government Data Initiative - 0 views

  • The Open Government Data Initiative (OGDI) is an initiative led by Microsoft Public Sector Developer Evangelism team. OGDI uses the Azure Services Platform to make it easier to publish and use a wide variety of public data from government agencies. OGDI is also a free, open source ‘starter kit’ (coming soon) with code that can be used to publish data on the Internet in a Web-friendly format with easy-to-use, open API's. OGDI-based web API’s can be accessed from a variety of client technologies such as Silverlight, Flash, JavaScript, PHP, Python, Ruby, mapping web sites, etc. Whether you are a business wishing to use government data, a government developer, or a ‘citizen developer’, these open API's will enable you to build innovative applications, visualizations and mash-ups that empower people through access to government information. This site is built using the OGDI starter kit software assets and provides interactive access to some publicly-available data sets along with sample code and resources for writing applications using the OGDI API's.
Paul Merrell

Microsoft offers free repository for agency data -- Government Computer News - 0 views

  • Microsoft has set up a repository in which government agencies may upload and store their public-facing datasets so that they can be reused by other parties. Agency developers can upload their data to this repository, called the Open Government Data Initiative (OGDI), through Microsoft's Azure, the company's cloud-computing offering.
  • Since taking the role of federal chief information officer, Vivek Kundra has urged agencies to make more of their data open to the public in easy-to-use formats. To this end, the General Services Administration, on behalf of Kundra, is setting up a repository of government feeds, to be called Data.gov. Data.gov will both serve as a repository for data and as an index for government data located elsewhere, Kundra told GCN. OGDI came about as a way to introduce Azure to the federal information technology community, said Susie Adams, Microsoft Federal chief technology officer. "The government wants to store all this data, what with Kundra talking about Data.gov. We asked if you were to use Azure as data source, [what would you need to do]?"
  • In addition to Microsoft's effort, at least one other company has volunteered to rehost government data for wider use. Amazon is offering to store public-domain datasets for users of its Elastic Compute Cloud service.
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