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shared by laura marquez on 04 Jun 10 - Cached

shared by laura marquez on 21 Apr 10 - Cached

Does the fact that I work much faster now mean that I should charge less for what I do? No. If anything, I should be charging more (I’m able to meet tighter deadlines than I was before).
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Does this mean I should undercharge for my work because it comes natural to me? No. I price my work based on the value it brings to my client.
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A renowned painter once told me that he “didn’t sell art by the square inch.”
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...1 more annotation...
Sometimes clients think that getting me to write a slogan, corporate tag line, or headline should cost less because it’s “just one sentence.” I tell them the story of the painter and give them a value-based price.
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