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laura marquez

Building Credibility: 11 Ways to Show You're a Professional | FreelanceSwitch - 1 views

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    great article on how to look (be) more professional as a freelancer. And that means more and better work ;)
laura marquez

Turning Around Your Freelance Business with Lead Nurturing | FreelanceFolder - 0 views

  • Reports or White Papers–Have you written a report or white paper on a topic that would be of interest to your target audience? If so, this can be a powerful nurturing piece. Here again, reports and white papers give you credibility while offering value to readers. Don’t have a meaty report you can share? Not a problem! Try assembling one with previously published articles that touch on a common theme.
  • Success Stories–Also known as “case studies” in marketing-speak, success stories are short articles that describe how you’ve helped a client solve a specific challenge and your service. For obvious reasons, these make great “staying in touch” pieces.
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    cook those "not ready clients" until they're ready
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