Group items tagged

There is a certain joy in unboxing virtually any gadget for the first time, but Apple raised the event to an art form with its always stylish packaging. The Apple iPhone 4S box, though, doesn't mark any new style breakthroughs. Apple's signature white box is a doppelganger for the iPhone 4 packaging. Inside, the phone looks and feels like the previous iPhone 4. This gallery's comparison photos bear that out. Setup, though is a bit different, thanks to iOS 5. There's a large, gray-patterned "Welcome" screen and that motif carries through until you have the phone ready to go. Those of you who downloaded the mobile operating system on Oct. 12 and updated your older devices are probably already familiar with these screens.