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maike online

Forrester - 0 views

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    Social Techmographics Profile Of Your Customers
anja c. wagner

The Future of the Social Web - 1 views

  • In the report, Forrester documents the evolution and direction of the Social Web in several distinct stages:
  • 1. The era of social relations
  • 2. The era of social functionality
  • ...4 more annotations...
  • 5. The era of social commerce
  • 4. The era of social context
  • 3. The era of social colonization
  • Whereas in Social Media, content is still king, in the business of social networking, data is its currency.
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    Die Entwicklung der sozialen Netzwerke in der nächsten Zukunft - als treibende Kraft für Kommerz und Innovation, so die Forrester-Studie
anja c. wagner

How To: Use Virtual Worlds for Business - ReadWriteEnterprise - 0 views

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    Despite the hype, only 11% of enterprises have adopted virtual worlds to augment their work, says a new report by Forrester. Virtual worlds have been around since about 1995, but it took businesses half a decade to realize the potential value within the enterprise. But the research released this week isn't just an outline of the market: it's a how-to guide for doing business in a computer-generated universe. Vendors may not have done a very good job of marketing themselves to the enterprise to date, but there's still a huge opportunity for your company to get virtual, if you know how.
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