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A chemist/fashion designer has created jeans that can make the air cleaner. The jeans are coated with particles of titanium dioxide to neutralize nitrogen oxide emitted by vehicles and factories and the bi product of nitrates washes away in the laundry. Professor Storey, the creator said "Jeans were the ideal item of clothing for their invention because there were more denim jeans on the planet than people." 

Interesting idea. Why don't they put it on paint on buildings or cars instead?

This is such a good idea! Who would have thought that one day we could be doing good for the environment by just walking around!

Interesting idea. They should quantify the actual effect to help justify the energy costs of production.