Group items tagged

A chemist/fashion designer has created jeans that can make the air cleaner. The jeans are coated with particles of titanium dioxide to neutralize nitrogen oxide emitted by vehicles and factories and the bi product of nitrates washes away in the laundry. Professor Storey, the creator said "Jeans were the ideal item of clothing for their invention because there were more denim jeans on the planet than people." 

Interesting idea. Why don't they put it on paint on buildings or cars instead?

Creating denim using old recycled bottles! Really awesome idea, and a great new advancement in sustainability and fashion

Isn't fleece basically recycled bottles? Good idea for Levi's. .

The eco-friendly fashion company Edun, run by Bono and his wife, and Diesel are collaborating on a collection that will promote sustainability. All of the garments will be created in Africa, where both companies have programs and charities. I admire the fact that both companies have found a way to give back to and sustain the environment that their garments are coming from. I also appreciate the strict guidelines that Edun holds itself to. I would love to see more fashion brands follow similar guidelines when producing their garments.