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"This isn't your childhood library. The Hunt Library at North Carolina State University is beautiful. The main floor looks more like a sleek Apple showroom than a stuffy library. And instead of a Genius Bar, there's an Ask Me alcove, where you can get help on everything from laptops to flash drives."

When you develop apps, you use the iOS software development kit (SDK) and Xcode, Apple's integrated development environment (IDE). Xcode provides everything you need to create great apps for iPhone, iPod touch, and iPad. It includes a source editor, a graphical user interface editor, and many other features-from customizable builds to source repository management. Xcode employs a single window, called the workspace window, that holds most of the data you need. With Xcode, you smoothly transition from writing code, to debugging, to designing your user interface, all within the same window. The iOS SDK extends the Xcode toolset to include the tools, compilers, and frameworks you need specifically for iOS.

The Observatory's first project, sponsored by ebrary and Baker & Taylor and undertaken by CIBER, was to quantify the impact of the world-wide recession on libraries. The research received widespread acclaim and was in published in a number of international journals and cited in The Scientist. The topic this year, social media and how they are impacting upon research practice is just as big.The aims of this study are to answer the following questions: * are social media impacting upon researcher workflows?   * if so, how should publishers and librarians respond?* how influential are age and other factors in shaping the demand for social media?

Humanities scholars are often perceived in very traditional terms: spending a lot of time working on their own and collaborating only informally through highly-dispersed networks. Unlike most scientists, they have no long tradition of working in formal, close-knit and collaborative research groups. Humanities scholars have also sometimes been presented as "depth" rather than "breadth" researchers, preferring to spend significant amounts of time with a few items, rather than working across a broader frame. In terms of information sources, text and images held in archives and libraries tend to dominate, with less of an association with new web-based technologies (although this is changing with the increasing visibility of digital humanities).

The way we represent, organize and share our knowledge propels us forward. It can either constrain or extend our abilities to think and create. In 1964, in his groundbreaking new media studies, Marshall McLuhan proposed that it is the medium, not just the content it carries, that impacts our lives. This is captured most eloquently in his most famous line: "The medium is the message."