WALKING - Strategies to Promote Walking - 0 views
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Ihering Alcoforado on 07 Feb 12Getting people walking will help build support for creation of more walkable places, decrease air pollution and traffic congestion, improve physical health, and other benefits. Research reveals that creating places for walking (such as walking trails) and other forms of physical activity may be associated with increased physical activity. Below is a list of ideas that a walking coalition or partnership may select from to get going. If there is not yet an established coalition in your community, then find out more about how to build a coalition. The ideas below can be used to inspire and motivate people to get out of their cars and walk. 1. Make walking part of the business: walk at work programs Partner with large employers to design and publicize routes to walk on the business campus, give time for walking during the day or foster walking groups. One example is Berkeley's walking groups for employees. Some employers also offer incentives for physical activity through their insurance provider. For example, Blue Cross/Blue Shield members in North Carolina's State Health Plan can earn free gifts like backpacks, water bottles, blankets and tents as they log their activity. American Heart Association provides support to business-based walking programs through incentive items, printable material and recognition. 2. Offer incentives and buddies: mileage clubs Use online and community-based programs that encourage walking and provide incentives for reaching mileage goals either individually or in groups. See the America on the Move program or a "Walk Across a State" program sponsored by cooperative extensions. For older adults, there is AARP's Get Fit on Route 66 online mileage club. 3. Provide a guide: walking maps Provide maps of local attractions as well as locations of practical amenities such as restrooms. For inspiration, see examples from Feet First and Walk Arlington. Add walking routes to the Trails web site and invite community members to view them. Walkin