Apple's iPhone 5c pricing seen as right move, holiday sales expected to pick up steam - 0 views
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Ganesh Sivamani on 21 Oct 13This article is about Apple's latest offering, the iPhone 5c, which is a cheaper alternative for the iPone 5S. It talks about the elasticity of the iPhone 5c, since it is a substitute (yet still very expensive) for the iPhone 5s.