The price elasticity of demand for the iPhone. - 1 views
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Trang Nguyen on 22 Oct 13This article discuss the value of the price elasticity of demand for the iPhone. If calculated according to the equation for price elasticity of demand, the iPhone would have a brand elasticity of 4.7, which means that Apple would lose almost 4.7 percent of iPhone sales for each corresponding 1 percent increase in price.