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Vivobarefoot is producing Ultra III, amphibious adventure shoes that contain Bloom's algae-based foam. Each pair of shoes will be composed of 25% algae foam that the company says help protect waterways by recirculating "57 gallons of filtered water back into natural habitats."

The Ellen MacArthur Foundation launched the Circular Fibres Initiative, a multi-stakeholder effort to build a circular economy for textiles. Nike and H&M have joined the initiative as corporate sponsors. The C&A Foundation, the Danish Fashion Institute, Fashion for Good, Cradle to Cradle, and Mistra Future Fashion will also participate in the initiative.

Packaging remains a considerable challenge for businesses looking to reduce their impacts, but innovators such as food-service supplier Eco-Products and Finnish startup Sulpac are helping to accelerate the transition to lower-impact models through cross-industry partnerships and sustainable packaging solutions.