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Although light is considered to be rather a practical than an artistic tool, it has some properties which designers can effectively explore in their works. Indeed, also as medium for more powerful and vivid expression.

Shoe-maker ASICS commissioned a gigantic Lite Brite in NYC in celebration of something or other (probably a shoe launch) this month that takes the Guinness World Record for largest Lite Brite painting. You know, those things you played with when you were six? At 300,000+ pieces and 11x15 feet, it demolishes the previous record of 125,000+ pieces by PA artist Mark Beekman that took him over 15 months to complete.