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Online, pictures are worth more than words, they're worth dollars. But how many dollars depends on how effectively product images *speak* to customers. We're talkin' details. Just like textual product descriptions describe a product in detail, enlarged images and alternate views better describe your products. And many products cannot be fully described with words.

In ecommerce, one of the most important things is search. And right now, search has been moved to a whole new level with what is called blended search. Blended search is when the search engine takes it beyond text links to include pictures, video, blogs, news and just about anything else. This is changing ecommerce search especially, because now product search is part of this.