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Frederik Van Zande

Crutchfield Email Covers 4 Buyer Personalities | Get Elastic - 0 views

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    I've been a big fan of Crutchfield's marketing for a long time - I consider them to be one of the top retailers in that regard. Here's a perfect example of why: Crutchfield recently ran this email incorporating ratings and reviews (an effective and underused tactic for retail email), and includes content that speaks to various buying modes effectively.
Frederik Van Zande

SEOmoz | Matt Cutts Translated: 8 SEO Tips I Heard Him Tell Eric Enge - 0 views

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    In the last big Matt Cutts interview, Eric Enge managed to get Matt Cutts to say PageRank Sculpting (or siloing, for you Bruce Clay fans) was okay to do on your site and that noindex pages still have PageRank attributed to them. Well . . . Eric Enge did another interview with Matt Cutts this month that he posted moments ago. As usual, Eric managed to get Matt Cutts to tell us some juicy info and he did it all so nonchalantly. ;-) Take these, for example:
Frederik Van Zande

Get Your E-Store Reviewed on Facebook - Get Elastic Ecommerce Blog - 0 views

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    Facebook recenly released a guidebook for businesses titled: Facebook Insider's Guide to Viral Marketing. Don't get too excited about the title, just because you set up a Fan Page for your business and buy a few social ads does not mean you'll unleash a profit-virus, or even make a ripple in the pond. But the guide does help you understand what Facebook has made available for you and how to get a Page all set up.
Ariel Castro

Google Makes Facebook Pages a Higher Priority for Businesses | WebProNews - 2 views

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    Apparently only updates from Facebook PAGES are indexed, and according to Danny Sullivan, that includes links, status updates, photos, videos shared by page owners (not comments made by the fans).
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