Group items matching

in title, tags, annotations or url

October 20, 2008 Tips On Getting a Perfect 10 on Google Quality Score Ever since Google launched the real time quality score metric, where Google rated keywords between 0 and 10, 10 being the highest, I have rarely seen threads on documenting how to receive a 10 out of 10. Tamar blogged about How To Ensure That Your Google Quality Score is 10/10 based on an experiment by abbotsys. Back then, it was simply about matching the domain name to the keyword phrase, but can it be achieved with out that? A DigitalPoint Forums thread reports another advertiser receiving the 10/10 score. He documented what he did to obtain the score: Eliminated all the keywords that google had suggested and only used a maximum of three keywords per ad campaign.Used only 1 ad campaign per landing page and made each landing page specific for that keyword.Put the cost per click up high enough to give me around third spot.Geo targeted the campaigns only in the areas he can sell to.Limited the time his ads were on only to the times where there is really interest.Used three version of each keyword "keyword", [keyword], and keyword and then eliminated which every wasn't working well. If you want to reach that perfect 10, maybe try these tips and see what works for you. There is no guaranteed checklist of items, so keep experimenting. And when you get your perfect 10, do share!

October 20, 2008 Google Webmaster Tools is Incorrectly Displaying Keyword Positions A WebmasterWorld member reports that he was dependent on the Top Search Queries report in Google Webmaster Tools and has found it to be providing incorrect data. After all, using another rank checker proved to see no results and there were no visitors to that page. This is likely to be a bug, according to Tedster: Webmaster Tools reports of all kinds are known to contain wrong information at times. This kind of wrong information would be particularly distrubing, but in any big system errors do creep in. The evidence of your own server logs is more dependable. He adds that it's possible that the ranking is achievable: [M]aybe the WMT report is pulling the position information before some filter is applied to come up with the final rankings. Even though that would certainly be buggy behavior, it might accidentally be showing you that your url COULD rank that well, if only you weren't tripping some kind of filter. Still, though, the tool in Google's backend is misleading. Would you consider this a bug? On a related note, The Official Google Webmaster Central Blog says that this could be an issue with the kind of data that WMT sees. They suggest that you add the www and non-www versions of the same site to Webmaster Central, do a site: search to look for any anomalies, set your preferred domain, and set a site-wide 301 redirect to www or the non-www. Of course, this is probably not applicable to the reporting issue in WebmasterWorld, though it may be related to other issues within Google Webmaster Tools. Forum discussion continues at WebmasterWorld.

Calling All SEOs and Webmasters: Google Wants You Click to enlarge Now through Sept. 30th, Google is looking once again to its community of developers to help guide others and contribute short tutorial videos to their Webmaster Central YouTube channel. The basic requirements are as follows: - Keep the video short: Approximately 3-5 minutes. - Think small: A short video is a good way to showcase your use of Top Search Queries, but not long enough to highlight an entire SEO strategy. - Focus on a real-life example of how you used a particular feature: For example, you could show how you used link data to research your brand, or crawl errors to diagnose problems with your site structure. Do you have a great tip or recommendation? (Go here for a complete list of requirements and submit all videos through their help center.) This is not the first time Google has reached out, nor is it something new to the industry. The site is billed as a one-stop shop for webmaster resources that helps with crawling and indexing questions, as well as introducing offerings to enhance and increase site traffic. The YouTube channel has more than 5,000 subscribers and 113 uploaded tutorials since launching in January.

Google Working on Faster, More Caffeinated Search Engine Click to enlarge Google announced today that it has been working on a faster search engine that will improve results for web developers and power searchers. Dubbed Caffeine, the new project focuses on next-generation infrastructure and seeks to improve performance in a host of areas including size, indexing speed, accuracy and comprehensiveness. Could this also be seen as a step towards improving access to the Deep Web? For now though, developers are being asked to go and check out the http://www2.sandbox.google.com/ and try a few searches with it. Then, compare those results with those found on the current Google site. If a "Dissatisfied? Help us improve." link displays, click on it and type your feedback in the text box along with the word caffeine. Since it's still a work in progress, Google engineers will be monitoring all feedback.

Next, you’ll want to see which pages of your site are bringing keyword traffic and whether they are the specific ones for which you optimized. To view this, click on the “content overview” section and then on the right hand side of the page, under “landing page optimization” click on “entrance keywords.”  This allows you to view specific stats for each page of your site. The first screen is the entrance keywords for the page that receives the most pageviews (typically your home page), but you can click to other pages via the drop down box that says “content.” If you don’t immediately see a page for which you are interested in viewing entrance keywords, you can type a word that you know is in the URL of that page in the search box that’s contained in the content dropdown. So if you’re looking for a page that has a file name of /green-widgets.php you can type just “green” or “widgets” into the search box and you’ll see all pages that have that word in the file name. Now you should be able to see all the entrance keywords for that page. Are they ones (or variations of) those for which you optimized?  If so, then your SEO is taking hold! If not, you’ll want to determine why. Perhaps it’s just too soon after your SEO work was completed. Perhaps they’re highly competitive phrases which will need more anchor text links pointing in.