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"Protecting kids online is no easy job, especially since the best way to keep them safe is to lessen the protectionist urge and empower them to explore at will."

"An internet tribute to a taunted public schoolgirl who died under a train has itself been hijacked by bullies. Natasha MacBryde, 15, was killed on St Valentine's Day following rumours that she had been teased about her parents' divorce. Friends set up a remembrance page to the 'model pupil' on Facebook so well-wishers could post messages. But amidst the fond memories came sick postings including one which said: 'Natasha wasn't bullied, she was just a whore', while another said: 'I caught the train to heaven LOL (laugh out loud)."

This site, designed by Fuel Industries, includes three main components that are meant to be explored together. Videos: Each location -- Home, School, Mall -- includes several video shorts about a modern family's experience online. You determine which path the family members take at the critical decision point. Do you text that to your boyfriend? Do you purchase that ukulele? These shorts are just snapshots of more complicated issues. But, they all attempt to address a fundamental message of taking a moment to think before acting. Interactive Objects: As you view each video, you can collect interactive objects! An object opens up a quick game about the subject of the video. Once you collect the object, you can access it at anytime during your session. Messages: When you scroll down the site, you will find complementary messages targeted for each audience -- Students, Parents, Educators. These messages intend to strike a quick educational point. If you want to find out more about the subject, just click the link below the message. This will open up a pop-up with tips, advice, and links to partner resources. Make sure to check out the resources as linked in the educators' and parents' sections of the site! These resources point to curriculum and advice provided by Common Sense Media, ConnectSafely, and National Consumers League.

ThinkB4U is a "choose your own adventure" style interactive learning site designed to get everyone -- from parents to students to teachers -- thinking about how to use the Internet safely and responsibly.

Discusses the origin of the 13+ age restriction for social media (COPPA applicable in the USA) and what it means for parents in an Australian context