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frank guillen

5 Aggresive Viral Marketing ideas that, Apple won't do but, will help Mac OS X adoption - 0 views

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    At 2 days from WWDC and with fresh rumors about the new major update to Mac OS X (10.6 - Snow Leopard), here is a small list of some weird marketing ideas/events to promote Mac OS X to the masses.
frank guillen

Guerrilla Marketing: How to make Windows users switch to Apple with Mac OS X Lite - 0 views

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    Mac OS X Lite is a new version with limited functions and with a 30 days use period created to be given away to any pc user that buy an ipod or any ipod related stuff at Best Buys, Target or Circuit City. The idea is give users the possibility of test drive the new Mac OS X Leopard in its own machine (PC) parallel to Windows.
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