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Now that you have Remarketing audiences and ads down to a science, let's turn our attention to bid management strategies. Remember, in PPC marketing, you have to pay for each click. The advertiser specifies a maximum cost per click that they're willing to pay, but the key here is not to buy every possible click. Rather, you want to be super picky and just cherry-pick the clicks that are the most relevant to your business. The way to do this is through bid management. The Key to Effective Bid Management: Target Your Buyer Persona:- It doesn't make any sense to remarket ads to everyone in your audience. Why? Because not everyone who visits your website is a qualified buyer. In AdWords, you can overlay user demographic information on top of your remarketing audiences to find the needles in the haystack. For example, someone from Zimbabwe could visit your site but they can't convert if you can't ship there. Here's when it comes in handy to know a thing or two about your target customer persona. You can be very picky, and just bid for the people in your audience who also meet your demographic filters. READ MORE

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A guaranteed way to get any website on the first page of Google! In just a few short weeks for the most competitive keywords in the world. Maybe you would think it is crazy, but see how Russell Brunson and Paul Lynch found the secret…

On Line Marketing Is Crucial To Your Survival ! I live in the North East of England and as I write this blog there is a covering of about 2 inches of snow on the ground. The weather is quite a bit colder in the North East than it is in the south of the country but as we are used to it we just get on with it and accept things for what they are.The bad weather didn't prevent me from…

Learn the secrets of exploding your business using cool ninja marketing tricks using our mini social media beginners course

There are several groups in social media that you can be a part of. If you are in a certain industry of business, there will most likely be a group for that. This is one great way to meet people who are your future targeted niche. The more popular your group is, the higher percentages your advertisement will be recognize and the more interested people who can see your advertisement the more income you will get. This is a great way to brand yourself, your knowledge and promote your website, product, services, and business!

Bing Ads is a pay-per-click (PPC) advertising platform, meaning that advertisers only pay when someone clicks on their ad. Businesses may develop and manage advertising campaigns on the Bing search engine using Bing Ads Accounts, a service. Businesses may target their advertising to display on Bing when users search for particular terms, and they can also monitor the number of times their ads are clicked.