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Home/ Creative Circus Trends Spring 2014 2/ Contents contributed and discussions participated by paigekeenan

Contents contributed and discussions participated by paigekeenan

paigekeenan

4 advertising trends in 2014 worthy of marketers' attention - 0 views

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    It's always hard to predict trends. A lot of future trends wil be based on devices that aren't even created yet and that's basically what marketers are trying to predict. Meaning that, Snapchat blew up this year and didn't exist previously. Marketers are having to predict the next great app and decide how to target it when it may not even have been created yet.
paigekeenan

Copenhagen Wheel zooms toward e-bike future - 0 views

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    This is a bike wheel that is powered by human energy. As in, it saves of energy and then uses it to help you get up hills easier by amounting energy when you are coasting and using it for harder parts of your bike ride. Being green is a definite trend. Also, this is available for developers to create apps with while it is being made. With apps come advertising. A win for advertising, being green, and bikers alike
paigekeenan

9 Bold Predictions for the Digital World of 2020 - 0 views

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    Some of these trends are pretty out there but they're kind of foreseeable. The (technology) cloud is gaining popularity. Cds are absolute. It may be interesting how this changes many years after this expected technological date. Humans tend to go back, like the surge of buying records again. Maybe future angsty kids will declare cds as the only "real way" to listen to music.
paigekeenan

Map Shows Where 220mph Trains Would Go in the U.S. - 0 views

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    These fast trains would potentailly change the way we advertise. It could be anything from speacilzed ads based on where the train currently is, items available on the train, to ads for the destination of where the train is going
paigekeenan

The Technology Hidden Inside Every Tweet - 0 views

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    Twitter allows anyone access to tweets. This is for other comapanies to build apps that connect with it. It also helps marketers. You can gain valuable information about an age group simply be seeing what they tweet about. Odds are if your audience is young, they will be tweeting.
paigekeenan

Meet the Five Big Tech Trends Changing Marketing - 0 views

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    Technology and advertising go hand in hand. The greater our technology gets, the different ways marketers choose target advertising. Article tells of geolocating and marketing ads to populations they know a lot of young people live, etc.
paigekeenan

A Guide to Ads on Tumblr - What's New and What's Next - 0 views

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    Tumblr is huge right now. It's basically a blogging platform. Ads have worked their way into small gifs or images that the users love to look at already. It seems like a wise move for advertising and one in which they really understand their audience
paigekeenan

3 Trends From AdWeek That Are Shaping The Future Of Mobile Marketing - 0 views

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    Marketing is getting even more personal than ever lately. If you ever order anything online, like say some jeans- you can almost guarantee that you will get an email the next day telling you witch pair of shoes would go great with those jeans you just bought.
paigekeenan

2014 SxSW Expected Trends - 0 views

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    I found this article from SXSW that predicted technology trends. It seems as though wearable is going to be huge. It will be interesting to see how ads make their way into that since another trends is advertising on all devices and apps
paigekeenan

2014 Trends to Expect - 0 views

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    Here's some trends to expect this year. Some seem pretty good- like advances in nano technology....and other seem offputting
paigekeenan

T-Mobile Takes Angry Birds Offline, Expands Its Size By 1000 - 0 views

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    T-mobile takes a game available on some of their devices and brings it the real world. I really like these types of campaigns. Partly because I would love to wander into one of these events because they seem really funny and just might work in advertising too.
paigekeenan

Skittles: Gif Rap the Rainbow | Ads of the World™ - 1 views

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    Part of a campaign for Skittles by BBDO toronto. A highly ammusing project that involved combining funny gifs and raps to send to your friends for the holidays
paigekeenan

Giant Game of Tetris Played on 29-Story Building - 0 views

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    Cool way a game has combined bringing a city together and innovation in technology. The game became a large event in Philadelphia and brought back a love for a classic game.
paigekeenan

What Facebook Might Look Like Using Oculus Rift - 0 views

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    Video of what facebook would look like with its recently acquired Oculus. It turns the social media into an environement similar to the game second life
paigekeenan

How 'Minecraft' is Transforming Developing Cities Around the World - 0 views

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    An actual gaming platform is being used to do good. Citizens have the opportunity to create their ideal city in Minecraft which are then analyzed but the UN to see how to incorporate some of the ideas into real life, way cool!
paigekeenan

Trivia Game QuizUp Arrives on Android - 0 views

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    The game QuizUp was voted the best social game of the year. It is a cross between a social media as well as highly addictive quizing platform that you compete against your friends in.
paigekeenan

Girl Gaming on the Rise | Digital - Advertising Age - 0 views

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    An overlooked market in advertising for gaming is the girls in gaming scene. It is increasing whereas the men's market has remained mostly steady. Article also addressed the different advertising primetime in gaming than that of television which creates a new market to target as well
paigekeenan

Target Launches Mobile Game With Purina | Digital - Advertising Age - 0 views

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    Target helps launch a game with Purina. It seems extremely random but more and more companies are trying to enter into the gaming market to attract more costumers.
paigekeenan

Why Marketers Should Pay Attention to Booming Gaming Trend | DigitalNext - Advertising Age - 0 views

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    I'm not a big gamer, so I was unaware how massive the gaming market is. Apparantly 1 in 4 people have played Farmville which makes that games and games like it a huge market to target in advertising
paigekeenan

Facebook Buys Oculus for $2 Billion - 0 views

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    Facebook recently bought a headset that puts users in a virtual reality. I think it's cool, but I have trouble seeing many people wanting to wear a headset just to play games.
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