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Article profiles a startup called Jana Mobile, which recently released a marketing platform called "Marketplace," a platform designed to bring mobile users in emerging markets together with brands. The fundamental principle of the company is to compensate mobile users in Asia and Africa (where mobile data is still very expensive) for the cost of the data required to view branded content.

This article introduces some insights into how to use analytics to build a smarter mobile website. Lots of help in analyzing your google analytics to full understand how to design and develop your mobile site.

Article discusses rumors that Comcast may be planning to introduce a mobile service that would depend chiefly on wifi where available and suggests that the company would lease access from traditional mobile carriers to supplement the lesser availability of wifi in some areas.

With the whole content first idea for mobile sites, it's sometimes hard to maintain they're aesthetics when you're quite simply, trying to put the information on the page. However, these sites nailed it.

With the whole content first idea for mobile sites, it's sometimes hard to maintain they're aesthetics when you're quite simply, trying to put the information on the page. However, these sites nailed it.

I will just copy and paste their summary, because it is so much better than anything I could write. "By incorporating the cognitive computing capabilities into a mobile app that allow search results to respond to context, a range of new possibilities are opened. Natural language processing (searching by voice) and advanced data analysis can assess a customer's relationship with the brand and place personalized context around responses to questions they ask." This is an amazing idea, which will most assuredly bring with it success, as Watson has already been used by major companies in a variety of ways. By assessing the way consumers think, this application will be able to think ahead in terms of what the consumers will want to buy next - and how they will buy it (in store, or online).

I will just copy and paste their summary, because it is so much better than anything I could write. "By incorporating the cognitive computing capabilities into a mobile app that allow search results to respond to context, a range of new possibilities are opened. Natural language processing (searching by voice) and advanced data analysis can assess a customer's relationship with the brand and place personalized context around responses to questions they ask." This is an amazing idea, which will most assuredly bring with it success, as Watson has already been used by major companies in a variety of ways. By assessing the way consumers think, this application will be able to think ahead in terms of what the consumers will want to buy next - and how they will buy it (in store, or online).

Great stuff - it's a heady idea but I don't all that hard to understand. Does it seem creepy to anyone?

When has mobile web ever been the optimum experience?

That little blue arrow in mobile ads now have official guidelines.

Rewards-Driven mobile ads

Why marketing agencies should start using mobile integration in their stuff.

Combing radio and mobile advertising to reach consumers. This is just one example of a growing trend.

A listing of a contrarian opinion regarding the growing trend of mobile advertising.

timing when and where your ad shows up in mobile can be the most important part of the ad.

This is a dense article but for that reason, all the more important to read carefully. This part surprised me in a good way: "By waiting until the user has finished their activity, closing an app, or is switching to another task and then showing a relevant, media-rich full screen, a Postitial ad to say "thank you and this session was sponsored by brand X" has proven to be around five times more engaging than traditional interstitial advertising."

The whole internet dating thing seems weird to me, and the latest thing has been bringing it to mobile devices with apps like tinder. Regardless of opinions on online dating....this app is huge right now. Online dating is a huge trend and more and more people are finding partners through it. Maybe online apps is just the next evolution to that.

The whole internet dating thing seems weird to me, and the latest thing has been bringing it to mobile devices with apps like tinder. Regardless of opinions on online dating....this app is huge right now. Online dating is a huge trend and more and more people are finding partners through it. Maybe online apps is just the next evolution to that.

Promoting a new trend in product testing - with the effectiveness of social articles, it promotes testing of the user's "new" mobile device, and then report on the results.

Promoting a new trend in product testing - with the effectiveness of social articles, it promotes testing of the user's "new" mobile device, and then report on the results.

Something that has increased in popularity lately is Netflix. It's supported on Chrome Casts for the tv, computers, gaming systems, and has a really convenient app. The app essentially turns you phone into a remote. Now you don't have to run to the computer to change shows. I know nowandays the only time I actually download an app is for a service and I'll probably download this one.

Something that has increased in popularity lately is Netflix. It's supported on Chrome Casts for the tv, computers, gaming systems, and has a really convenient app. The app essentially turns you phone into a remote. Now you don't have to run to the computer to change shows. I know nowandays the only time I actually download an app is for a service and I'll probably download this one.

This article is about a year old, but I think it's still worth a read. Tells of the main focus of web designing for mobile.

This article is about a year old, but I think it's still worth a read. Tells of the main focus of web designing for mobile.

So sleek. So quick. Really cool.

More people browse on mobile than computers. And apps seem the be a trend that is beginning to fall.

More people browse on mobile than computers. And apps seem the be a trend that is beginning to fall.

Discusses initial details of Apples plans to introduce in-app video ads. Where currently a user has to click a banner within an app in order to view the advertiser's video, the article reports that now videos will play automatically within an app. Sounds annoying as hell.