Op-Ed: The future of advertising lies within video games - 1 views
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shawgravitt on 24 Apr 14In-game advertising (IGA) is the simplest form of advertising in the gaming space and the most successful.
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Future Airline Safety Instructions Will Be Given By Game Apps - Slashdot - 0 views
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It's sad when we have to make everything a game for people to pay attention even when it's for their own benefit. . .
Girl Gaming on the Rise | Digital - Advertising Age - 0 views
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An overlooked market in advertising for gaming is the girls in gaming scene. It is increasing whereas the men's market has remained mostly steady. Article also addressed the different advertising primetime in gaming than that of television which creates a new market to target as well
Why Marketers Should Pay Attention to Booming Gaming Trend | DigitalNext - Advertising Age - 0 views
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I'm not a big gamer, so I was unaware how massive the gaming market is. Apparantly 1 in 4 people have played Farmville which makes that games and games like it a huge market to target in advertising
Fire Game Controller Preview - CNET - 0 views
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Amazon is rolling out a controller to pair with it's Fire TV box that will allow users to play TV games via bluetooth.
With 'Angry Birds Star Wars,' Rovio Has Another Gaming, Merchandise Hit on Its Hands | ... - 0 views
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Rovio, the company that makes Angry Birds, is somehow still moving mad product from offshoots of the original game.
Giant Game of Tetris Played on 29-Story Building - 0 views
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Cool way a game has combined bringing a city together and innovation in technology. The game became a large event in Philadelphia and brought back a love for a classic game.
Game on: Restaurants Winning with Gamification - 0 views
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Digital signage and gamification can foster increased engagement, productivity and profitability for restaurants. Check out the video for Pizza Hut at the bottom. Is making pizza into a game worth it? I was on Papa John's website yesterday and they had a more basic version of this. And it frustrating. Because they made something easy, more difficult. The key is to make the experience EASIER for the customer not MORE COMPLICATED.
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Digital signage and gamification can foster increased engagement, productivity and profitability for restaurants. Check out the video for Pizza Hut at the bottom. Is making pizza into a game worth it? I was on Papa John's website yesterday and they had a more basic version of this. And it frustrating. Because they made something easy, more difficult. The key is to make the experience EASIER for the customer not MORE COMPLICATED.
Does the Video Game Industry Hold the Keys to the Future of Advertising? - 2 views
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dopamine drip will cause in app purchases to be illegal one day. but this is very interesting to see the shift in game development and sales.
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Using gaming platforms as a space for advertisers to reach consumers while in-game.
6 Reasons Why Social Games Are the Next Advertising Frontier - 1 views
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very interesting and seems to be vey true points about gaming and advertising'
Big Boss Brewing: Beer Sampling Arcade Game | Digital Buzz Blog - 0 views
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essentially, a beer company created a stand alone arcade game that pits two people against each other within a classic fighting game. The winner gets a pour of beer. Straight from the machine.
Target Launches Mobile Game With Purina | Digital - Advertising Age - 0 views
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Target helps launch a game with Purina. It seems extremely random but more and more companies are trying to enter into the gaming market to attract more costumers.
When Gaming Is Good for You - WSJ.com - 2 views
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playing video games can be good for you. good to know that there can be a benefit to mindless time wasting.
RFID Tic-Tac-Toe Installation | Digital Buzz Blog - 0 views
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The theory is nice: allow two branches in two different cities of the same company to engage in a game that would connect the two offices on a personal level. The problem is with the game itself: Tic-Tac-Toe. It's...tic tac toe. It's a boring, infuriatingly frustrating game that you could play a computer and still get the same experience as if you were playing someone: there is little personality of an individual to be found in a tic-tac-toe challenger.
Trivia Game QuizUp Arrives on Android - 0 views
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The game QuizUp was voted the best social game of the year. It is a cross between a social media as well as highly addictive quizing platform that you compete against your friends in.
How The Netflix Mobile App works - 0 views
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Something that has increased in popularity lately is Netflix. It's supported on Chrome Casts for the tv, computers, gaming systems, and has a really convenient app. The app essentially turns you phone into a remote. Now you don't have to run to the computer to change shows. I know nowandays the only time I actually download an app is for a service and I'll probably download this one.
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Something that has increased in popularity lately is Netflix. It's supported on Chrome Casts for the tv, computers, gaming systems, and has a really convenient app. The app essentially turns you phone into a remote. Now you don't have to run to the computer to change shows. I know nowandays the only time I actually download an app is for a service and I'll probably download this one.
Gamification: How Competition Is Reinventing Business, Marketing & Everyday Life - 2 views
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The word "gamification," much like the phrase "social media" a few years back, is being lobbed around in technology circles as the next frontier in web and mobile. Just as nearly every application, website, brand and marketer now employs social media in some capacity, so too will these entities gravitate toward game mechanics in the years ahead."
Yep, That's Rupert Murdoch Wearing an Oculus Rift - 0 views
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Oculus Rift could be a game changer in how we consume media and entertainment.