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Brian Massey

Top 10 Memorable Quotes from the CIO-CMO Forum - Chief Marketing Technologist - 0 views

www.chiefmartec.com/...es-from-the-cio-cmo-forum.html

CIO-CMO marketing IT quotes

shared by Brian Massey on 24 Sep 11 - No Cached
  • Brian Massey on 24 Sep 11
     
    There is more and more a tension between IT and Marketing. New tools put IT prowess in marketers' hands. The quotes from the CIO-CMO Forum show us an emerging strength in marketing. But IT is our friend in the process. They just need to realize that they can materially impact revenue in the enterprise. Marketing is a way IT can assert itself as a profit center, not just a utility. Great quotes.
Brian Massey

Socializing B2B Lead Gen Conversions - Post-Click Marketing Blog - ion intera... - 0 views

www.ioninteractive.com/...-b2b-lead-gen-conversions.html

conversion forum interactive ion micro

shared by Brian Massey on 19 Sep 08 - Cached
  • Brian Massey on 19 Sep 08
     
    How micro forums and links in White Papers increase conversion.
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