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Brian Massey

Useful Value Proposition Examples (and How to Create a Good One) | ConversionXL - 0 views

conversionxl.com/osition-examples-how-to-create

value proposition USP

shared by Brian Massey on 22 Feb 12 - No Cached
  • Brian Massey on 22 Feb 12
     
     @peeplaja has given us another great post, full of examples and destined to change your fortune if you put it to work on your site.

    The primary barrier to speaking clearly about our business is that we must choose to communicate with someone other than everyone. In other words, we must risk being uninteresting to some portion of our audience in exchange for really knocking our value prop out of the park for others.

    Read carefully. Then choose.
Brian Massey

Conversion Rate Optimization For Marketing Professionals Group News | LinkedIn - 0 views

www.linkedin.com/news

conversion rate value proposition USP

shared by Brian Massey on 22 Feb 12 - No Cached
  • Brian Massey on 22 Feb 12
     
     @peeplaja has given us another great post, full of examples and destined to change your fortune if you put it to work on your site.

    The primary barrier to speaking clearly about our business is that we must choose to communicate with someone other than everyone. In other words, we must risk being uninteresting to some portion of our audience in exchange for really knocking our value prop out of the park for others.

    Read carefully. Then choose.
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