"Afraid of losing the soul of the thing you've built. Afraid of turning into someone you're not. Afraid of stepping into a new, unfamiliar role. Afraid of changing your routines & leaving your comfort zone. Afraid that if you slow down, you'll have to face your neglected relationships - with others & perhaps even with yourself - and rebuild them. Afraid that if you aren't pushing like crazy, if you're not working hard all the time, you won't fit others' definitions of an entrepreneur. Afraid that when you succeed, the people around you will resent you."

" Startups fail to scale up because without the right tools, resistance takes them out. Every startup faces the resistance of risk, confusion, opportunity, and fear. How leaders deal with these issues often spell the difference between success and failure. Examining the patterns that lead to failure of several promising startups will help participants see the warning signs. Startups that successfully scale up follow five simple disciplines. They become students of startup resistance; They build a mission and business model that inspire, create value, and bring clarity; They consistently act on and take responsibility for their top priorities; They regularly learn, adapt, and iterate their plans as necessary; and They create a culture of character and principle that brings out the best in the team."