Google ad targeting and stringent relevancy requirements helped people get better ads while helping save advertisers from themselves by precluding them from broadcasting across competitive, obnoxiously repetitive, and most importantly, irrelevant channels.
Contents contributed and discussions participated by Kathi Berens
Universities are failing at teaching social media - Fortune Tech - 0 views
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CNN money report
Facebook accused of massive 'data grab' with new service that automatically uploads you... - 0 views
#whatshouldwecallme - 0 views
Can Facebook Build A Better Search? Should It? - 0 views
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Facebook, by contrast, suffers from way too many ads driven at much too high a frequency from advertisers with only self-imposed relevancy demands. And unless you are using third-party ad management software to manage Facebook ads along with a third-party Facebook analytics suite, you are missing the social ad boat completely.
Halfway to the Heisman - CBSSports.com - 0 views
The IRL Fetish - The New Inquiry - 0 views
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"constant self-documentation" set against Turkle's fears of diminishing appetite and aptitude for IRT connection. Jurgenson: "The clear distinction between the on and offline, between human and technology, is queered beyond tenability. It's not real unless it's on Google; pics or it didn't happen..." "Digital Dualism"
COMM 499 Coke Campaign Group Reflective Video - YouTube - 0 views
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Student reflective vid discussing authoring process & applying reading to the Coke Analysis vid they generated.
COMM 499 Coca-Cola Campaign Group Analysis Video - YouTube - 0 views
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student work: Coke Transmedia team 25 Sept 12
Coca Cola Security Cameras - YouTube - 1 views
Machinima corporate recruitment | Game development | Press release - 0 views
10 Schools Where the Faculty Is on Facebook More Than You Are - 0 views
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USC is #5 Surfaced by Edlin!
Home | 10 tactics remixed - 0 views
Making Sound Choices - YouTube - 0 views
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90 seconds on how to use sound recording in vids.
Playbor - NYTimes.com - 0 views
Kathi Berens