Our friends from the Norman Lear Center in L.A. have put together a comprehensive primer on the "Business and Culture of Social Media." If you're intrigued by social media as entertainment and want to learn more about the notion of "mass self-communication," take a look at the presentation that Lear Center deputy director Johanna Blakley and director Marty Kaplan gave at the Barcelona Media Center. As brands are in hot pursuit of the ever more fragmented group of content generators formerly known as "the audience," the authors pinpoint an interplay of business economy, gift economy, and attention economy.
Download the pdf
1More
1More
How to design your own maker workspace | Opensource.com - 0 views
1More
Is Hip Hop the New Rock n' Roll? - Nous Culture - 0 views
1More
In Search of the People Formerly Known as The Audience | Blog | design mind - 1 views
1More
Global food shock perilously close, new report shows | Inhabitat - Green Design, Innova... - 0 views
1More
Open source programs to write screenplays | Opensource.com - 0 views
‹ Previous
21 - 28 of 28
Showing 20▼ items per page