Social media increasingly used to gauge public health - amednews.com - 0 views
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When Marcel Salathé, PhD, and his colleagues wanted to know the public's thoughts about the influenza A(H1N1) vaccine in 2009, they turned to Twitter.
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The researchers examined more than 300,000 tweets that mentioned the H1N1 immunization and projected vaccine rates based on Twitter sentiments.
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Their findings were similar to data the Centers for Disease Control and Prevention gathered through the more traditional approach of phone surveys.
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