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Promoting Events Electronic Arts U.K. hosted a “Play4Xmas” tour at six different shopping malls across the UK in November and December. Those who checked in at each event had a chance to win up to 10 games per day.

Ambush Marketing Instead of paying an arm and a leg for an exhibition table at the ITB Berlin (the world’s largest travel tradeshow), Germanwings used Facebook Places to create check-ins at each one of its competitors at the fair. When someone checked in at an airline’s booth, their status update would read something like “Air France: France for a bargain price is only available from Germanwings” thanks to their hidden messages.

Facebook Places provides viral marketing for a company since every check-in shows up in the news feed of the user’s friends. It allows businesses to create incentives for those who come to their physical location or events.

Because copyright law can be complicated, education is critical to ensure that our users understand the rules and continue to play by them. That’s why today we’re releasing a new tutorial on copyright and a redesigned copyright help center. We’re also making two changes to our copyright process to be sure that our users understand the rules, and that users who abide by those rules can remain active on the site.

A Google a Day is a new daily puzzle that will be hosted at agoogleaday.com and printed above the New York Times crossword puzzle. Answers will be revealed the next day online and in the paper. Like the Times's crossword puzzle, the Google trivia questions will increase in difficulty as the week goes on.

The site enables users to create questionnaires and then get the recipients of the questionnaire to leave video recorded answers.

How to use Intervue.me with studentsCreate comprehension check questions to go with reading homework so that students also do some speaking for homework.Create opinion polls for students to answer.Make action research questionnairesPlay the alibi game and get students to explain where they were and what they were doing at particular points in time.Ask students about childhood memories.