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Ashley Tan

YouTube Blog: Face blurring: when footage requires anonymity - 1 views

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    New face blurring feature in YouTube. For video team to highlight to our staff who require this feature.
yeuann

Blurring the Boundaries: Social Networking & E-Portfolio Development - 0 views

  • How can we integrate ePortfolios with what we know about social learning and interactivity? The boundaries are blurring between eportfolios and social networks. As we consider the potential of lifelong e-portfolios, will they resemble the structured accountability systems that are currently being implemented in many educational institutions? Or are we beginning to see lifelong interactive portfolios emerging as "mash-ups" in the Web 2.0 cloud, using blogs or wikis or Twitter, Facebook or Ning, Flickr or Picasa or YouTube, etc.?
Kartini Ishak

Push Me, Pull Me: Push-Pull in Social Media - 0 views

  • Push strategy
  • Pull Strategy
  • Push-Pull in Social Media
  • ...5 more annotations...
  • Twitter is the prime example of where both strategies can exist, hand in hand. Many of the brands you follow are using both a push and pull strategy to engage their followers and also reach a small targeted group of people at the same time.
  • strong pull strategy here because they’re making use of the hashtags #sears and #tools, which is targeting those who may be following that hashtag as well as tweeting out a link to the tool itself with promotional copy
  • Facebook advertising is a push strategy.
  • Facebook apps are a pull strategy.  You’re generating interest in users when you put out a Facebook app. You’re putting something out there, and users will interact and provide data to you because they’re interested and want to.
  • social media is kind of a blurred line when it comes to whether a push or pull strategy is most effective and even more so when it comes to what tactics are TRULY push and TRULY pull. Social media is so interactive and has so many facets to it, that I think traditional push and pull strategies will be redefined to match our generation and the channels that we’re able to market on.
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