Group items tagged

YouTube is a great resource for entertaining commercials, where a large portion of them are remixes and parodies. Are parodies on YouTube potentially harmful to businesses? It really depends and it is not like the companies are able to control these user-generated videos anyway. With parodies being so popular among viewers, businesses should not be trying to control or avoid them. They should harness their power, like what some companies did in the videos below. Watch all 5 of them and I guarantee you a good laugh!

Want to create a viral ad but lack inspiration? How about creating parodies?

The new grayscale Nike ad captured a sorry-looking Tiger while the "ghost" of his father, Earl spoke to him. Nonetheless, the simplicity of the ad created a massive potential for parodies!