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Digital Transformation is tough, even for seasoned technologists. This is because it is a transformation of an organization at its core. Everything from culture, technology, ideation, development, integration, delivery, and support needs to fundamentally shift to be more customer-centric, service driven, automation first and experimental in nature. No wonder that a lot of organizations take a long time and a lot of investment to see ROI from their digital transformations. Here are 5 signs that your digital transformation might be in trouble. Culture mistrusts the core digital transformation team You are spawning new initiatives before completing previous ones Decisions are top down with low accountability at the leaf nodes You tend to focus on technology stacks with little focus on customer value Inter-organization politics stifles cross-organization scenarios Culture mistrusts the core digital transformation team It is almost impossible to make an entire organization aware and participate in digital transformation at the same time. There are exceptions but in our experience, starting out with a core digital transformation team is a much better strategy than otherwise. This team should be enabled to attack a limited set of important and business relevant problems, build cutting-edge solutions and use them as examples to train and evangelize digital transformation strategies to the rest of the organization. However, the more entrenched an organization in the old way of doing things, the harder they might this central team. Resistance can be active and passive such as refusal to share data or provide the relevant context of the problem. An organization that does not set up the early crusaders for success almost always has a much harder time showing value from their digital transformation activities. You are spawning new initiatives before completing previous ones Executing on a digital transformation strategy is much harder than defining the strategy especially fo

Technology Congestion is a not a recent phenomenon but the urgency around Digital Innovation and Digital Transformation has brought it front and center. Technology Congestion is a point in the Digital Journey where multiple technology initiatives, executed in parallel become entangled with each in a state where none of the initiatives, hampered by inter dependencies, prioritization, and cost, is able to complete, make progress and deliver business value. Modern Experiences Require Multiple Technologies Building a consumer driven, customer centric experience that truly delights and moves business KPIs requires several technologies to come together in almost a magical experience. This means that not on boarding and deploying multiple technologies is not an option or possibility. Enterprises have to build competencies in multiple technologies (and they have multiple strategic options to do so) and this can be a daunting task. Managing Technology Dependencies Often, an app-centric methodology requires a complete focus on the user and customer's experience. Delivering that experience can requires technologies that leverage each other or are inter-dependent on each other. Inter-dependencies can be sequential i.e. Technology A is required to be installed and operational before Technology B can be initialized. Inter-dependencies can also be matrixed i.e. a service X might require service Y to be complete and Service Y requires Technology B. Inter-dependencies can also be circular where System M feeds information into System N and System N, in turn, provides feedback to enable System M to iterate and improve. Innovation To A Screeching Halt Technology congestion can stall innovation. Sorting out dependencies can delay innovation and new product development and cause the enterprise to become anti-app-centric. The net impact is lost time and energy in technology installation and deployment with less than ideal focus and attention on customer value and user experience.

The cutting edge platforms for today will be the commoditized platforms of tomorrow. As the technology matures and evolves, the previous generation of technology becomes easier to build and deploy enabling a rush of vendors to capitalize on it by making it accessible to the largest possible customer base. This puts enterprises in the nontechnology sectors in an awkward position. Often not ready to consume the latest and greatest technology due to parts of their stack unable to leverage new technology and requiring upgrade to and deployment of the stepping stone technology, these enterprises have to choose between vendor lock-in in a multi-year software and service contract or risk building and implementing a version of the older technology in-house. Business Drivers of Infrastructure-as-a-Service The biggest risk in building technology platforms in-house is the risk of commoditization. The argument played out with the debate over internal vs. public clouds. Initially, enterprises were hesitant to leverage public clouds with several of them opting to build internal, private clouds. Building a cloud is hard. Operating and maintaining a cloud is even harder. Ensuring that the cloud is running on and leveraging the best in class technology requires dedication to the cause. This is often missing in non-technology enterprises by design given they are driven by different and separate business drivers and considerations. A cloud service provider is motivated to ensure the best in class service and technology because that drives revenue for them. An enterprise whose main business is not offering cloud or software services will not be motivated by the same drivers and thus there will be an inherent difference in their approach and success with building and delivering an internal cloud. Business Drivers for Platform-as-a-Service The same argument (public vs private clouds) applies to platforms. Building the best in class platforms that offer the ability to develop cuttin

One of the biggest hurdles to Digital Transformation and Digital Innovation is the organization's inertia and tendency to optimize for self-preservation. Self-preservation can exist in the enterprise at the individual, team, divisional or the organizational level and can have a devastating impact on the organization's ability to innovate and grow. Self-preservation is not a new phenomenon however, it is more deadly for an enterprise now than ever. This is because the speed of technology change has increased geometrically. In the past, self-preservation would automatically get corrected as the technology was generally learned and adopted slowly with enough time for the enterprise to become aware of the change and implement it. However, the rate of technology change has magnified tremendously and the enterprises no longer have the luxury to take their time with the change. Inaction risks getting left behind and other competitors who leverage and change faster stand to capture the largest market shares and customer mind share. Self preservation is the tendency of the enterprise to ignore, undermine or postpone the adoption and integration of new technology in the enterprise to avoid a change in the status quo across technology, products, services and most importantly, day to day operations and organizational structure. Self-preservation can lead to what is termed as "politics" in an org, it can stifle innovation and innovative individuals & teams and it can favor business driver stagnation over risk taking. 5 Signs of Self-Preservation The following are signs of self-preservation Highlighting the Journey of Innovation as Failure Adversarial teams and individuals within an enterprise who are interested in self-preservation often go out of their way to highlight the tough, risky journey of true innovation as a failure citing the cost and the time being taken to address the real problems in a truly innovative manner. While the individuals and teams trying to

One of the key milestones on the Digital Journey starting with a Digital Strategy, Digital Transformation and then sustaining on Digital Innovation is the point where the enterprise reaches a point of data maturity powered by a single, organization wide, consistent version of the truth including the state of the customers and the state of the business and the state of the employees. This point is critical as it becomes the launchpad for several, forward looking initiatives including Artificial Intelligence, ChatBots, Blockchain etc. "Complete" A Complete version of the truth ensures that the following criteria is met: Entity Pivot The key entities that need to be tracked to generate a complete, comprehensive version of the truth are the following Employee Employees, regardless of customer facing or not, need to be understood including where they excel vs. struggle and where their struggle impact the customer experience. Key information about employees that should be tracked is what the employees are working on, how productive they are and how often they introduce delay and errors in business processes. Business Business visibility requires that the enterprise be able to track key metrics such as customer lifetime value, customer attribution, customer acquisition cost and customer satisfaction. In addition, the stage of the customer ranging from prospect to commit to paying customer to abandoned needs to be tracked. In addition, the customer's quality of service and experience needs to be tracked and understood. Customer The most critical of the three is the understanding of the customer. Customer KPIs have a direct impact on and are completely impacted by the Business and Employee KPIs. It is extremely important to understand how customers are searching for, discovering, learning, understanding, using and continuing to use the product and services delivered by the enterprise. In addition, it is important to understand what capabilities drive what kin

Your facility probably has many written safety procedures-hazard communication or emergency response, for example-but do you have a comprehensive health and safety management system (HSMS)? OSHA mandates many kinds of safety plans, but there is no federal mandate regarding a health and safety system that covers all other safety plans (though some states do require one). This system governs how safety works in your facility and gets everyone involved. If OSHA doesn't require an HSMS system in your state, then why bother implementing one? While a safety system does require a lot of work, the benefits are numerous. Not only will employee morale improve, the number and severity of injuries will be reduced and production may actually increase. Safety, it turns out, is good for business. OSHA also recognizes businesses that have used effective HSMS to achieve lower-than-average injury and illness rates through their Voluntary Protection Programs. Data suggests companies that have developed these kinds of safety systems have seen positive results. According to OSHA: "Companies in OSHA's Voluntary Protection Program, VPP, all of whom have implemented comprehensive safety and health management systems, experience lost workday incidence rates that are 60% to 80% lower than their industry counterparts. They also experience reduced absenteeism and turnover, improved productivity, and lower Workers' Compensation costs. Safety and health management works and adds to the company's bottom line profits." Getting a health and safety system started at your workplace takes a lot of legwork, so let's take a look at how to begin and how to get everyone from management to employees on the work floor involved. Management Leadership Business-Meeting-1 For a health and safety system to be effective, it can't just be left entirely up to a safety manager. Management needs to set the tone for the program and demonstrate their commitment to it by providing necessary polic

The GHS and You - 5 Big Changes April 10, 2014 by Tony Ferraro If your workplace handles chemicals, particularly as the initial producer or as a distributor to clients, it's time to familiarize yourself with the global harmonization system (GHS) of classification and labeling chemicals, or the GHS, for short. What is the GHS? The GHS, first proposed to the United Nations in 1992, is an attempt at bringing some uniformity to the chemical labeling procedures of the developed world. Member nations, based upon their own time-frames, signed on to promise to convert to the GHS method of labeling chemical substances by a certain date. The idea was and still remains to make international business and production easier by having chemical labeling procedures that wouldn't slow down import and export, and would be easy for everyone involved to understand. This also greatly reduces transport costs as materials aren't having to be re-labeled or re-inspected as they cross borders. Last, but certainly not least, the GHS protects workers by ensuring the risks of handling any given material are clearly stated in an easy to understand manner from the beginning. According the UN's publishing of a GHS guide, the following are succinct statements of the GHS' most important goals: Defining health, physical and environmental hazards of chemicals: Creating classification processes that use available data on chemicals for comparison with the defined hazard criteria; and Communicating hazard information, as well as protective measures, on labels and Safety Data Sheets (SDS). OSHA.gov - GHS What does this mean for me? In the United States, the time-frame for adoption is staggered over several stages. On March 2012, the final rule for how workplaces should adopt their policies was published, and employees were required to be trained on these new procedures by December 1, 2013. Interestingly enough, the adoption of the standard by product manufacturers is not required until Ju

It's not too late to jump on to the Blockchains trend. We often hear from customers whether it is too late to get behind blockchain. The number of startups in this space is growing rapidly and the number of large ISVs and SIs providing blockchain capability and expertise is also increasing. However, the market and the technology space for blockchains is far from saturated, settled or stable. Here are three reasons why now is a good time to get into blockchains Early Mover Advantage Blockchains are bound to disrupt fundamentally how business is done. By enabling trust in an otherwise trust-deficient environment, blockchains enable transactions between two or more enterprises who otherwise might not know about each other. Blockchains offer solutions to several common problems faced by the enterprise such as Digital Identity, Secure Data Storage, Secure Data Sharing, Distributed Ledger, Distributed Databases etc. Blockchains are based on strong cryptographic standards based in mathematics, cryptography, and encryption. Building blockchains as a core competency requires a deep understanding of the mathematics behind it and an internal process for deploying, managing and developing on top of the blockchain. Early mover advantage can be generated by taking small steps in this area and targeting simpler scenarios initially. Nascent Technology It is going to take another few iterations of the blockchain technology before it can truly be enterprise-ready. There is a lot of ongoing work to make blockchains more secure, scalable and performant. Innovations are constantly being made and added to the core blockchain technology that is constantly increasing the type and complexity of applications that it can support. As the technology matures, enterprises can be well suited and ready to leverage the advancements by building a core competency in not only the blockchain technology but by becoming a member of the blockchain community, standards and keeping up to date with th

Ten Tips to Help You with Your Kaizen Continuous Improvement Strategy The Kaizen methodology encourages ongoing efforts to ensure continuous improvement throughout a facility. This improvement can come in many forms including waste elimination, improved efficiency, safer work environments and much more. To simply say that a facility is employing Kaizen strategies, is essentially meaningless if you don't have any concrete action items you are following. Whether you're just getting started or you are looking for ways to reinvigorate a Kaizen strategy that is not effective, the following ten tips will be very helpful. Each one can give you ideas on what you can do encourage improvement and allow that improvement to grow and expand long into the future. Tip #1 - Harness the PDCA Strategy One of the key concepts used in Kaizen is the "Plan-Do-Check-Act" strategy. This is a quality model that can be used when implementing any type of improvement in the facility. As you might expect, the PDCA strategy is a cycle of ongoing improvement that should never end. The steps are as follows: Plan - This step is where you identify an area where improvement is possible and make an initial strategy on what chance should be made to realize the desired improvements. Do - Implement the change, but only on a small scale. This may mean having one department make the change in some situations or for larger corporations, having one facility make the update. During this step it is also very important to be gathering as much data regarding the change so it can be properly evaluated. Check - Review the results of the change including the data that was collected. Looking to see if they had the desired impact or not is critical to know whether you should move forward with rolling the change out to other areas. Act - IF the data in the check step points to a success, it is time to push the change out on a wider scale. Once the change has been successfully implemented you wi

Lean has been helping companies streamline their production, eliminate waste, and generally improve the way things are done for many years. Initially, the concepts behind lean were primarily used only in companies and facilities that were directly involved with physical product creation, such as manufacturing plants, factory floors and things of this nature. However, over time the lean methodologies have been adapted and implemented in almost every other type of business, ranging from health care to information technology, and many more. When done properly, lean can help improve virtually any work environment to help eliminate waste, improve communication, and to help ensure that the products or services being developed are indeed something customers will be interested in. For instance, when working in an information technology environment, it is important to be able to understand how lean strategies can be implemented, and why they are so important. The following are some of the most significant reasons why lean IT strategies should be taken seriously by any company that uses technology in their business (which is almost all of them!). Lean Promotes Ownership One of the things about lean strategies in an IT environment is that virtually every task completed is owned by an individual. Even if a person does not do all the work for a particular project, he or she will be directly responsible for overseeing it. This creates a sense of ownership, which can help in a variety of ways. It will give other teams a single point of contact for obtaining updates, providing feedback, or requesting changes. This will also allow the owner of a specific project to drive the progress directly, rather than having to rely on large committees or other types of groups to receive pertinent information. It is important to note that just because one person owns a process or project does not mean that he or she can simply dictate things to other groups. Instead, that person is there to

People today work 40+ hours per week, meaning they are spending about half of their waking hours at work. Given the total number of hours employees are spending at work, it is inevitable that some of them will experience serious medical problems while at the facility. When this happens, employers have a responsibility to be able to contact the paramedics right away, and to provide the initial care until professionals can arrive. In the event of respiratory or cardiac arrest, it may be necessary to perform CPR or even use an AED. Providing instruction to employees on how to use an AED, and how to properly perform CPR is essential. Some companies will offer the training to everyone in the facility, and others will only train a select few. The important thing is that there is someone who can respond to emergencies, and help keep the person alive until the paramedics can arrive. What is CPR? CPR, or Cardiopulmonary resuscitation, is one of the most commonly seen emergency procedures. It is performed on television all the time, and even in real life it is far more common than most people might think. While it might look easy to perform on TV, the fact is, it needs to be done with proper technique or it can cause a lot of damage. Fortunately, training people to properly perform CPR is fairly simple, and doesn't take very long. In many cases a full CPR class can be given in a half of a day, and the employees in the class can become certified to perform this life saving procedure. During the training classes, employees will learn when they should attempt CPR, and how it should be performed. Some interesting things that employees will learn include: CPR is done to help push the blood through the body when the heart is not beating. Keeping the blood circulating will prevent damage to the heart, brain and other vital organs. Rescue breathes are actually optional. While most people surveyed believe that breathing into the mouth of the victim is the most important part of

The Adventure of Reducing Risks and Hazards in the Workplace Whenever starting a new job, it can be difficult to figure out exactly what you should be doing, and how it needs to be done. When I started working at a new facility as a safety manager, I began my first day with a meeting with the facility manager. The meeting was set up so he could tell me what was expected of me in my new role, and provide other details of the job. I was quite surprised when the meeting took less than two minutes, and the only objective I was given was to 'reduce risks and hazards in the workplace.' I asked for some clarification or guidance in what exactly he was looking for, but he simply said that I was hired to improve safety, and he was leaving the task of finding out how to do it in my hands. He gave me a sheet of paper with some information about what resources I had available, including my annual safety budget and told me to get to work right away. I should point out there that I had several years experience as a safety manager at a large company, which is why I was brought in to this new facility. The facility had recently been cited by OSHA for a variety of safety hazards, and there were even some fairly severe injuries that occurred in the previous months. The facility owners made it clear that safety was a priority for them, and they were willing to do whatever it took to pass inspections, and keep the employees safe. Planning My Safety Program While that initial meeting was unique, to say the least, I was also quite excited about the opportunity. It is quite rare that a safety manager is given such flexibility, and I wanted to make sure the manager wouldn't regret that decision. I got to work right away planning my safety improvement program. OSHA Safety Sign Guide I wanted to make some quick changes to help improve safety in the short term, and then also plan out ways to create a culture change within the facility so everyone would be more safety focused. I kne

The Occupational Safety and Health Administration, or OSHA, is a government body tasked with regulating safety for workers, primarily in physical labor occupations, across the United States. They set the rules for transporting materials and chemicals, operating machinery, and other such guidelines to keep workers safe and to give them a voice when conditions might not otherwise be up to par. OSHA is your friend as a business owner, but there are certain situations in which interaction with OSHA can be a bit nerve-wracking for a company's management. OSHA Investigations OSHA investigations usually stem from serious injuries, fatalities, and large-scale catastrophes that occur in the workplace. Especially in the case of fatalities, OSHA is there for both the worker and for the company. For the employee and their family, and by extension the safety of other employees, OSHA will look into the circumstances surrounding the death or injury and determine if the company or its policies were fully or partially to blame for the incident. On the other hand, as long as you have adhered to OSHA guidelines, the investigation can help protect you from legal action if it is concluded that your company was not at fault. Re-opening OSHA Safety Sign Guide A Guide to OSHA Safety Signs This Guide to OSHA Safety Signs walks you through the recent updates to OSHA and ANSI sign requirements. You'll learn the required components of OSHA safety signs, including tips for formatting and posting your signs. Get Free OSHA Safety Sign Guide However, OSHA does have the right to re-open an investigation, even if it had previously reached a conclusion and closed it. This can be a bit worrying for management who have already been told that they were in the clear. However, the re-opened investigation must be concluded within six months of the original incident, so there is a fairly small statute of limitations on this re-opening period. For example, in June of 2013, a veteran mechanic worki

Lean manufacturing is a method used in factories to enhance productivity. As part of lean manufacturing, 5S strategies are quite common sense and you would expect the posters to be easily accepted in an organization. However, it is not that easy to change working habits. As a result, factory managers may decide to use lean posters to make the employees understand the need for lean practices. What is 5S? This is a strategy from the Japanese that stands for Sort, Systematically Organize, Shine, Standardize and Sustain. For a successful lean program in any organization, the management must make sure that all stakeholders understand the process. The best way of educating people about lean practices is through lean posters. After the workers have adopted the practice, the posters act as reminders as well. There are many types of lean posters that management can use in factories. These posters are very essential for reminding everybody about the 5S program. Let us look at some of these posters. Management may use strategic lean posters with the aim of encouraging the workers to work towards a common goal. These posters mainly focus on employee behavior; how to change it for the better. For the best results, it is important for management to align such posters with the organization culture. Do you have programs or initiatives that the poster is promoting? If not, you might as well not bother because the poster may not benefit you much. Posters can also be used to motivate the workers as they continue with their duties. These types of posters have been around for many years, and they are quite effective. However, the effectiveness of such posters depends on whether they are relevant to the people. For a factory that is implementing lean practices, using lean posters is a cost-effective way of educating the workers and reminding them of the firm's commitment to reach its goals.

If you are planning on purchasing an industrial-grade thermal label printer, you need to weigh several factors. Let's face it, these kind of machines are not cheap-they aren't like the flimsy ones that folks buy to make organizational labels for their home, or for scrapbooking-these are commercial level equipment, and they're designed to hold up to all the rigors of an industrial operation. Pipe Marking Labels So, with that in mind, here are the top 6 factors you should consider before you buy an industrial label maker: 1. Purpose: First off, what do you need to make heavy-duty labels for? Sure, these types of printers can make funny bumper stickers with a catchy slogan on it-but what do you REALLY need it for? Common uses for these are for making lots and lots of pipe markers, arc flash labels, and NFPA 704 "diamond" signs. They're also great for making safety slogans, caution and warning signs, 5S, lean, kaizen, and traffic marking stickers. Depending on how many you need, you might need to use it every day, or for sporadic printings throughout the year. These printers are great, because most of them can print on label tape up to 4 inches wide, and can spit labels out much quicker than those store-bought consumer ones. They can also take the heat and tougher environments of factories and warehouses. 2. Durability: Modern label makers are nearly flawless at their job. They use thermal transfer ribbons and heat seal the text or graphics from the ribbon to a compatible thermal label. This allows for a product that will last for many years before seeing much physical degradation or fading. They are water-resistant and even resist chemical wear. 3. Ease of Use: Many label makers come with their own proprietary software, but I would recommend buying a label maker that can be used with any kind of word processing software or even programs like Photoshop. This way, if you have a change in employees, move offices, or just plain lose the or

Digital Transformation has become a necessity for enterprises in every vertical, sector and industry. Software is indeed eating the world and there is no industry that cannot ignore the burning necessity of transforming to a software driven organization. However, the road to digital transformation is long, unpaved and full of dangers. It is a road that most enterprises that are embarking on it have never encountered. These organizations realize that their ultimate survival depends on navigating this road but are hesitant, unsure and scared because this transformation requires competencies, culture and an approach that is alien and unknown. Though, traditional IT departments have always been part of such organizations, they have always been looked upon as plumbing that ultimately is only relevant in the background to keep the lights on. Faced with impending doom, organizations have no choice but to rethink their IT. This is not simply an initiative in the IT team. CEOs and CFOs need to rethink what and how software can and will disrupt their companies. Business and IT need to come together to have a joint software driven experience strategy and needs to be prioritized by the CEO and funded, for the long term by the CFO. Do you need to think about a Digital Transformation strategy? If you answer YES to any of the questions below, you should. Are your teams, data, and systems fragmented? Are your key processes fragmented, manual? (for example, Onboarding, Decision Making, Incident Management, Support) Is your data of low-quality data (customer profile, transactions, glossary, documents) Is your regulatory compliance inconsistent and more a matter of luck than planning? Could your customer relationship, lifecycle, performance management be better? Could the information flow in your organization be matured? Do you have a weak understanding of internal and external events and how they impact your business?

Transforming into a tech company has become top of mind for executives in all major industries. It is clear that modern technology will fundamentally alter what and how business is done in every domain, sector, and industry. This has led to a call to arms in every enterprise to understand how they can transform into a tech company. The Tech Company Magic Tech companies have fine-tuned the art of bring new digital products and services to the market, quickly, efficiently and effectively and understanding customer feedback to iterate and improve. This capability makes them incredibly agile and leads to faster experimentation that is cheaper and involves less risk. In turn, this enables them to bring new capabilities to the market and even if all do not succeed or get traction, a few do and that drives innovation, customer satisfaction, and growth. From the outside, tech companies appear to be massive juggernauts that are unstoppable and able to crush everything in their path. The 'Non-Tech' Technology has been leveraged in every sector and industry, however, it has almost always been treated as a means to an end, something that is required but never the real value driver for the customer. This has led to the typical organizational structure in enterprises into "Business", "Operations" and "Information Technology". The "Business" arm generates value for customers, the "Operations" team carries out the requirements of the Business team and the "Information Technology" team provides the systems (databases, network and compute) required to "keep the lights on" for the Operations and Business Teams" This structure served enterprises well in the last decades as customers did not have an alternative to directly working with the enterprise and this fortified the value supply chain and also established a hierarchy of sorts within the enterprise where the business looked down upon operations who looked down upon technology. The purpose of

One of the top reasons for digital innovation and transformation failures can be summarized as the enterprise trying to reinvent the wheel. This is the tendency of the enterprise to attempt to create technology, platforms, and applications that have already been implemented, scaled, optimized and almost perfected. This tendency almost always ends up a failed one as it does not create any net new value for the enterprise but comes with a massive opportunity cost as the enterprise spends crucial resources on reinventing the wheel than innovating for the customer. How The Wheel Is Reinvented Nontechnology enterprises can get trapped in a reinvent state where they conclude that homegrown technology is the only path towards customer and business value. This in itself is not entirely false however the type of enterprise and their decision-making process along with the capabilities they have in house have a very large impact on the success of the strategy.eRaaadada Reinventing the wheel happens when a non-tech enterprise discovers a technology trend towards much later in the hype cycle almost towards the end when the technology is hitting the mass market and decides to recreate or reinvent its own version of the technology. This is often done with the assumption that with some investment, the enterprise can have a home grown version of technology or platform that is designed specifically for its needs and is thus a better fit. However, enterprises assume that the state of the technology will remain constant and while they are attempting to home grow a version that can match the current state of the art. In reality, the state of the art shifts and the enterprise is not able to bridge the gap. Who Reinvents The Wheel Typically, technology teams often decide to go down the path of reinvention when they are allowed to make technology upgrade or technology creation decisions without business KPIs and cost constraints i.e. clear success criteria with fixed cost and clear ti

The first priority for earning money to every blogger is Google AdSense. Before knowing how high CPC keywords can make you earn better with Google AdSense you should know what Google AdSense is. AdSense is a Google initiative that runs ads that are based on CPC that is Cost per Click in your blogs and websites. If your blog or website is completely obeyed to the rules and regulations of Adsense privacy policy, Google Adsense will give you permission to run its ads on your website. Thus you can earn decent money. Once you place the Google ad code on your website your website will display Google ads. When your visitor clicks your ads, you will earn money. But low CPC keywords with high search volume will give good traffic with low earnings.

Many times people seek the help of a professional personal injury attorney who guides them through every step of pursuing a personal injury lawsuit. Unlike the criminal cases that are initiated by the government, personal injury lawsuits are usually started by the plaintiff who files a civil complaint against another person, corporation, business or government agency who acts as the defendant.