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This is the online official ADP Social Media Marketing and Reputation Management Network for ADP and BZ Results employees and customers to connect and share best practices, ideas, tools and references.

This site showcases and describes in detail the suite of ADP and BZ Results Automotive Social Media Reputation Management Services and Technology systems available to car dealers who seek to leverage the social web for their marketing communication objectives.

The study also finds that the pricier the purchase, the more likely shoppers are to do extra digging, with people saying they are nearly 25% more likely to verify recommendations for high-cost purchases, such as cars, than they were in 2010. And 59% say they are more likely to research products or services online because they can easily access applications on their cell phones.