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Chad Harriss

Personal Project Drumbeat - Matthew German « matt's blog - 1 views

matthewgerman.wordpress.com/...roject-drumbeat-matthew-german

shared by Chad Harriss on 03 Mar 11 - No Cached
    • Chad Harriss
      Chad Harriss on 03 Mar 11
       
      One of the other things you are going to need to do is manage your own social media presence. Nothing will sell this service more than demonstrated success. The question how do you want to do this?
    • Chad Harriss
      Chad Harriss on 03 Mar 11
       
      This is a pretty good list of what you need to analyzing. How will you collect the data that you need? In other words, when you are analyzing your competition what will you look for? Also, what sources exist that can help you stay two steps ahead? Identify those sources. For example, how might you use Twitter for this purpose?
    • Chad Harriss
      Chad Harriss on 03 Mar 11
       
      Eventually, you may want to consider identifying niche audiences. For example, restaurants might need something different that comic book stores. What I am getting at is that the promotional efforts need to be directed (identify type of business, size of business, location of business, or some combination of these factors). I might also suggest that you think about making your concept flexible enough so that the customers do not need to be geographically close by.  How are you gonna reach out to your potential customers? 
  • ...4 more annotations...
    • Chad Harriss
      Chad Harriss on 03 Mar 11
       
      Don't underestimate your idea. There are lots of ways that your idea could make the world a better place. If you can answer this question well, then this can help form your sales pitch.
    • Chad Harriss
      Chad Harriss on 03 Mar 11
       
      Use these five sentences to clearly explain the importance of having a social media plan. Don't tell them what they don't understand help them understand it.
    • Chad Harriss
      Chad Harriss on 03 Mar 11
       
      Think of this step like the outcomes that you have read for our Gen Ed proposal. These five sentences are your objectives or outcomes. The next section involves explaining why these outcomes are important, how you will achieve those goals, and how you will measure your success. If you rethink your response here, then this will necessarily change everything after that.
    • Chad Harriss
      Chad Harriss on 03 Mar 11
       
      This sentence has little to do with your plan. 
    • Chad Harriss
      Chad Harriss on 03 Mar 11
       
      Have you used iThoughts on the iPad or Cmap Tools on the laptop? You might be able to use these techs or Prezi to improve this graphic.
Chad Harriss

Drumbeat Prop. (cooking show) - Google Docs - 2 views

docs.google.com/...edit

shared by Chad Harriss on 10 Mar 11 - No Cached
    • Chad Harriss
      Chad Harriss on 10 Mar 11
       
      In the future, I'd like all project work to be presented in the blog. The Diigo sticky notes work awkwardly in Diigo. This is not your error, but it's a change I want to make for feedback purposes.
    • Chad Harriss
      Chad Harriss on 10 Mar 11
       
      Rework this to explain your personal goal. Is the show really your goal, or is it the acquisition of certain skills? Use the drumbeat process to really dig into your project. It should be more than basic description.
    • Chad Harriss
      Chad Harriss on 10 Mar 11
       
      Comment applies to 1a.
    • Chad Harriss
      Chad Harriss on 10 Mar 11
       
      1b: Use your evaluation of what exists to inform your project. How are these programs created? What stylistic elements exist? What audiences are sought?  Also, are there communities devoted to this topic that already exist? Can you add your voice to that existing community instead of creating a new community?
  • ...3 more annotations...
    • Chad Harriss
      Chad Harriss on 10 Mar 11
       
      1c: You might have a solid idea here. How do college students cook differently than other audiences? Is there a way to tailor your approach to this specific audience in order to offer something that does not exist? Do college students, particularly in dorms, have access to different equipment? Can you make these differences a signature for your program?
    • Chad Harriss
      Chad Harriss on 10 Mar 11
       
      1d & 1e: Rework these. Try to use 1d and 1e to sell your idea to audience members and people who might fund your project.
    • Chad Harriss
      Chad Harriss on 10 Mar 11
       
      Section 2: Use the five sentences to really summarize your project for your audience and collaborators. See the examples provided on the Drumbeat blog entry. Don't bury your lead. The third sentence is really heart of your project. Lead with that one, then build out of that sentence to explain your project. You, like some other folks doing video projects, might want to consider doing this step twice. One time should focus on your process and production planning. The other should focus on selling your idea in a way that might be presented on a one or two page flyer. If you punch up this section, then you'll have something to show folks and encourage them to help. It seems like you still have a long way to go with your project and you'll need some hands along the way.  Some folks working with video might even want to consider combining efforts so you can learn from one another. The production skills are the same regardless of the content so if your primary goal is to acquire these skills then figure out a way to make this manageable.
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