FIFA introduces first standardized medical bag for World Cup | Fox News - 1 views
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In November 2013, FIFA passed a rule mandating that at least one AED must be available on the sideline of all FIFA competitions and matches. FIFA also launched the FIFA Sudden Death Registry in 2014 in order to document fatal events in football.
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The bags, created in collaboration Johnson & Johnson, the official health care sponsor of the World Cup,
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“[In the past], sideline medical teams, they were using the standard equipment that they had in the arena, in the stadium,” Dr. Jiri Dvorak, FIFA’s Chief Medical Officer told FoxNews.com.
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Since my article is about health services being improved I believed that the article about guidelines to hepititis B treatments would fit. http://www.foxnews.com/health/2014/04/09/who-issues-first-ever-hepatitis-c-treatment-guidelines/
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I am surprised a health service hasn't jumped on this opportunity before now. Athletes get hurt, you would think that someone would have moved in as the sole health service in the FIFA cup much early than now.
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It is also interesting that the health services at such a global sport, like soccer, has not increased because we observed that the health care has been increasing.
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It is very surprising that the most globally popular sport in the world (soccer) had a lack of medical support at a major FIFA match. However, it is good to see that the next World Cup in Brazil will have the medical bags. You never know when a player could be put into a life threatening situation. I also agree with Bronte, in that Johnson and Johnson will have a significant gain in product sales after advertising at such a prestige event like the World Cup.
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It is interesting to know that FIFA has just now decided to construct a standardized medical bag for the 2014 world cup. I wonder what precautions were taken for injuries in the past.