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This article functions as a Press Release of sorts, providing news about important alliances with science and "Rock Stars" for the purpose of informing and funding important science and research programs. This joining of forces with the entertainment industry's foundation provides Autism Speaks Chief Science Officer Geraldine Dawson, Ph.D. with a tremendous opportunity to addressw "critical concerns for those affected by ASD including, diagnosis, biology, risk factors, treatment, services and outcomes for the future". The foundation seeks to promote science: "We need to tap into the psyche of a younger generation that is turning away from careers in science," says RSOS™ Executive Producer, Meryl Comer. "If it takes music and rock stars to connect kids to the 'cool' in science, and make researchers the new 'heroes' to emulate.

The Communications Director of Pepsi co discusses the marketing campaign Pepsi Refresh, wherein the public is encouraged to come up with new ideas to "refresh" some part of their world, and with the votes of the public, potentially win grant money to fund that idea. It is both a great marketing tool for Pepsi, and a great way to get the public to be creative. I have come across the Pepsi Refresh project in my research, because there are some ideas from the public that include finding ways to incorporate play into people's lives. I think that this project is a great way to have people think about the change that they want to make in the world, and create a proposal for it that is compelling enough to get others to vote for them and make it happen. With the added incentive of possible grant money, people can think freely without the worry of "how could I actually make this happen financially?"

U.S. senators were "graded" on their support for the arts. Interesting to look at who is a strong supporter and who isn't. For example, John McCain received a failing grade. He argued that the National Endowment for the Arts be cut by $50 mil- which is a 3rd of its entire budget! He suggested the NEA has no significant impact on jobs. About 80% of the NEA budget is allocated for grants, which employ thousands of artists. Some suggest that there should be zero public funding for the arts. Well, NASA's budget for 2009 was over $17 BILLION, while the National Endowment for the Arts received $161 million. NASA's budget included $170 mil to invest in entrepeneurs to develop COMMERCIAL transit programs. That's more than the entire NEA budget. Food for thought.

This article outlined several issues. 1. High powered politicians coming together to make decisions on federal policy that directly effect their financial profits. 2. The use of insufficient evidence from studies, the lack of scientific correlation and the improper transcription of results from studies being used to make "the best" decisions in standardized tests and phonics instruction on reading skills. 3. The emphasis and funding for schools being put toward standardized tests and phonics instruction along with materials/products needed for them instead of other places that may be in more need.

This article brings to light what Metcalf describes as the "Bush Revolution" in education. After providing a brief history of education, referencing Horace Mann and John Dewey, Metcalf stresses education as a business, connecting McGraw (Publisher McGraw-Hill) and Bush. Bush changes the system and creates new standards in education, as a result new materials are then needed to implement his new education 'revolution.' Metcalf implies the situation is more about business between friends than actually worrying about educating children.