Five Ways to Use Social Media to Reach People Who Don't Use Social Media - ReadWriteWeb - 0 views
Why Filtering is the Next Step for Social Media - ReadWriteWeb - 0 views
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Confusing Aggregation With Importation With so many different platforms to aggregate, noise levels are surging.
SMP Founder Launches Social Media and Web 2.0 Optimization Book - 0 views
Social Media = I am my own brand. Are you? ...an interesting post on a growing trend -... - 0 views
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Digital Nomads are growing in numbers and they will create ripples. This trend will accelerate use of Web 2.0 technologies in the workplace. Over time, this may slow the efficacy of email marketing and accelerate the reliance on social media engagement. However, it goes deeper than that. If you don’t allow your employees to become nomadic, they may do so and even compete against you in the process.
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I also think that the idea of employees-as-brands-as-employees will stir more bees in the shorter term, but might start to make more sense as we get more comfortable with that lifestyle.
"Brand U.0": You are what you blog, tweet, and post. Why Your Personal Brand Matters. - 0 views
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"Brand U.0": Why Your Personal Brand Matters.
The Viral Garden's Top 25 Marketing & Social Media Blogs. Ahh,..finally, something tang... - 0 views
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The Viral Garden's Top 25 Marketing & Social Media Blogs - Week 112 Wednesday, July 02, 2008
538 Twitter Users that Blog - 2 views
PR 2.0: New Communication Theory and the New Roles for the New World of Marketing - 0 views
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Monday, July 21, 2008 New Communication Theory and the New Roles for the New World of Marketing
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In the era of the "new" social Web, communications is actually evolving back to its origins of communicating with people, not at them. It may seem implied, but communications does not, for the most part, embody two-way discussions.
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With the soaring popularity and adoption of Social Media, companies are realizing that in addition to marketing communications, listening and engagement is quickly becoming pervasive and necessary in order to compete for precious, yet thinned and distributed attention. The days of focusing solely on Web stickiness, eyeballs and clickthroughs are fading. These are the days of immersion, conversations, engagement, relationships, referrals, and action.
Micro Persuasion: The Promise and Peril of Ubiquitous Community - 0 views
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"Steve, what's the next hot online community?" It seems as though everybody is on the lookout for the successor to MySpace, Twitter or Facebook. Nobody, even in a difficult economic climate, wants to be viewed as a latecomer. Perhaps as a defense mechanism to avoid being wrong myself, I now give a boilerplate answer that I believe can last. In short, the next big community is not a single destination. Rather, it is going to be everywhere. To paraphrase Forrester analyst Charlene Li, social networking is becoming "like air."
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The problem, however, is that this model can't scale. Tastes change and people are always migrating to trendier sites-especially as their friends do. As a result, the Internet amber is littered with fossilized communities that once dominated. These former stalwarts include AOL, Angelfire, TheGlobe.com, GeoCities and Tripod.
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Community today is a different animal. People now expect it to be part of virtually every online experience. Most media companies now allow users to leave comments or even create profiles. Hundreds of thousands of brands, NGOs and individuals have set up their own social networks on Ning.com. The entire web is going social.
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Press Release Grader for Free - 0 views
YouTube - Andy and the Elevator - 0 views
Social Media networking on NING - 0 views
Social Network List - Over 700 SNS listed! - 0 views
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Welcome to Social Network List! Over 700 Social Networks listed! Real Networks, Real People! Rate your favourites!
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