Group items tagged

American Medical Association. "Harmful Consequences of Alcohol Use on the Brains of Children, Adolescents, and College Students." American Medical Association. Web. 3 Nov. 2010. This article by the American Medical Association talks about how television exposure has harmful effects on children and adolescents, when it comes to underage drinking. The exposure of young children, adolescents, and college students to television that had alcohol in it increases the chances of underage drinking. The damaging effects on the brains of alcohol on this age groups brains can be permanent. Television ads make drinking alcohol seem like the normal thing to do so they think its okay to do. These alcohol companies have mascots, other characters, and even slogans geared toward people who are underage.

Russell, Cristel Antonia, Dale W. Russell. "Alcohol Messages in Prime-Time Television Series." Journal of Consumer Affairs. Vol. 43 (2009) Issue 1, p. 108-128. EBSCOhost. Web. 22 Nov. 2010. This article addresses the television programs the public watches. The study analyzed the content of the show and how the messages was often based on alcohol. Their were both verbal and non verbal messages in the programs. Most of the messages are mixed and the way the alcohol is presented is often different.

Shore, Amy. "CONVERGENCE CITIZENS: THE NEW MEDIA LITERACY OF PRE-SCHOOL TELEVISION." Afterimage 37.2 (2009): 29-32. Academic Search Complete. Web. 22 Nov. 2010. . This article describes how media and television shows like Dora and Sesame Street effect the literacy in Pre-school age children.

Center For Science in the Public Interest. "Alcohol Advertising, Televised Sports, and Underage Youth." Cspinet.org. Aug. 2007. Web. 18 Nov. 2010. Televising alcohol during sporting games is highly effective to market your product to a large group of minors. It explains how many younger athletes and fans watch college sporting events and alcoholic companies spent over fifty two million dollars on advertising on commercial breaks. This doesnt mean its only appeals to underage viewers, many legal consumers also watch college sports which makes a good argument for the people who are trying to get thier product advertised during these games. This site also talks about other ways ads reach minors and what effects and influences are given based of a number of statistics.

van Hoof, Jons, Marleke van Noodenburg, and Menno de Jong. "Happy Hours and Other Alcohol Discounts in Cafés: Prevalence and Effects on Underage Adolescents." Journal of Public Health Policy. Vol 29 Issue 3 (2008): p 340-352, 13p, 3. EbscoHost. Web. 16 Nov. 2010. This article talks about adolescents attitude and behavior towards the marketing of alcohol. Instead of marketing through television its in everyday life. When alcohol discounts are viewed adolescents are more likely to drink and drink a lot more.

Collins, Rebecca L. Ph.D., ect al. "Early Adolescent Exposure to Alcohol and its Relationship to Underage Drinking." jahonline.org. Journal od Adolescent Health. 13 Apr. 2007. Web. 16 Nov 2010. This is an article about a a study done on exposure to alcohol and its effects on teens. It is linked to many dangers including drunk driving, sexually transmitted diseases, suicide, and disabilities. With the amount of advertisements for alcohol through television, magazines, radio, and many others teens are being influenced to drink.

Ellickson, Phyllis L., et. al. "Does alcohol advertising promote adolescent drinking? Results from a longitudinal assessment." Addiction. Vol. 100 (2005): Issue 2, p. 235 - 246. EBSCOhost. Web. 22 Nov. 2010. This article looked at the relationship between adolescents and alcohol advertisements. There are many forms of alcohol advertising including at sporting events and on television. The advertisements affected the different age groups of teens different. Alcohol advertisement has an impact on the development of adolescents.

Hammer, Tonya R. "Controlling Images, Media, and Women's Development: A Review of the Literature." Journal of Creativity in Mental Health 4.3 (2009): 202-216. Academic Search Complete. EBSCO. Web. 21 Nov. 2010. From a young age children, especially girls are told or shown what is acceptable for them to look like. The main forms they are shown this is through movies, television, and advertising. Advertising in particular starts at a young age forming children's opinions of what is normal. This is true for both men and women. They are shown this specifically through stereotypes of each gender to form what they should look like, act like, and with whom they should befriend.

This article describes how movies and commercials including alcohol impact adolescents to drink. The study was to expose some people to the media and compare the results to the people not exposed. On average those teens exposed drank more alcohol than those not exposed.

PARKER, M. R., FOSTER, L. N., KROHN, K. R., & WILLIAMS, R. L. (2009). Relationship of college students' patriotism to use of specific new sources and knowledge of current political events. Journal of Political & Military Sociology, 37(2), 205-226.

A film available on OhioLINK. \n\nTV and radio commercials, Web sites and banner ads, magazine ads, pop songs, photos, and even news articles and textbooks: all of them are sending messages to influence the reader/viewer/listener. How do they grab the attention? What are they selling-a product or service? a lifestyle? an ideology?-and why? Would a different media consumer interpret the message differently? This program raises more questions than it answers, which is the whole point: to prompt students to question, question, question the messages they are bombarded with daily. Savvy media consumers aren't born; they're made, and this program is an excellent tool for shaping the classroom dialogue. (35 minutes)