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Last week, we welcomed Brian Solis, Altimeter principal analyst, thought leader and book author, to Yammer HQ to give a fireside chat, followed by signing of his new book: "What's The Future of Business?" I was thrilled to interview Brian, and we covered a variety of really meaty subjects - just check out the video below! The theme of the evening was transformation - transformation that is happening in our lives as individuals, how we relate to each other through technology and what we as businesses must do to stay relevant to the connected customer. Even the book itself is transformation of the book publishing convention. Unlike a regular, information-dense business book, "What's the Future of Business" attempts to bring together the best of both worlds: hard-hitting facts and practical frameworks, as well as a visual experience. The experience of the book is just as important as the content therein. What is the future of business? The future of business is experience, according to Solis. We as connected consumers make decisions outside of the sales funnel that companies have organized themselves around. We reference experiences of consumers who came before us, and contribute our own experiences to this dynamic tapestry. When consumers share, they are reacting to an experience, and the future of any business depends on its ability to provide experiences that are worth sharing. In his talk, Brian talked about the 4 moments of truth that add up to shareable experiences. At every stage of the customer journey, it is our job as businesses to design an experience to trigger the sharing of a moment. The Zero Moment of Truth comes when the consumer is starting to explore choices and is just becoming aware of needs and possible solutions. 1st Moment of Truth happens when the consumer is ready to buy. Consumer packaged goods companies have perfected providing the right experience at this point. 2nd Moment of Truth happens after the consumer purchases,

Intel Corporation announced today, May 2, 2013, that the board of directors has elected Brian Krzanich as its next chief executive officer (CEO), succeeding Paul Otellini. Brian Krzanich will become the sixth CEO in Intel's history and will assume his new role at the company's annual shareholder meeting on May 1

Last week, we welcomed Brian Solis, Altimeter principal analyst, thought leader and book author, to Yammer HQ to give a fireside chat, followed by signing of his new book: "What's The Future of Business?" I was thrilled to interview Brian, and we covered a variety of really meaty subjects - just check out the video below!

Remember the vintage game "Pull the Rug Out?" It is a board game where players stack different items on top of a rug. Eventually, one of the players tries to pull out the rug without tumbling the pieces stacked on top of it. Google's recent announcement that it is phasing out several additional services, including the highly popular Google Reader, reminded me of this game, as I recall that the stack most always toppled to the ground. Google introduced Google Reader, gradually built up its popularity, and then pulled the rug out with little warning, causing its customers to stumble. As one Google customer put it: "Google spends millions of wasted dollars on pet projects, then kills one of their best products on a whim." Google's most recent spring cleaning brings the total number of services it has discontinued to 70 in just a year-and-a-half. That's right-a whopping 70 services that have been shut down in just 18 months. Among the services Google will discontinue with little warning is Google Cloud Connect, introduced with a lot of fanfare just two years ago. Cloud Connect is a plug-in that enables Google users to share and edit Microsoft Word, PowerPoint and Excel files. To continue collaborating with Microsoft Office, Google users have just four weeks to uninstall Cloud Connect and install Google Drive. Companies that can't get to it by April 30 will be out of luck, leaving them without a way to collaborate on Office documents used by millions of employees, partners, and customers. But of all the services Google is discontinuing this time, the one that's drawing the biggest backlash is Google Reader, a service used by hundreds of thousands of users to keep track of their favorite websites and blogs via RSS feeds. The news of Google Reader's shut down drew outrage from users, who put together a petition demanding that Google reinstate the service. "Our confidence in Google's other products - Gmail, YouTube, and yes, even Plus - req

Remember the vintage game "Pull the Rug Out?" It is a board game where players stack different items on top of a rug. Eventually, one of the players tries to pull out the rug without tumbling the pieces stacked on top of it. Google's recent announcement that it is phasing out several additional services, including the highly popular Google Reader, reminded me of this game, as I recall that the stack most always toppled to the ground. Google introduced Google Reader, gradually built up its popularity, and then pulled the rug out with little warning, causing its customers to stumble. As one Google customer put it: "Google spends millions of wasted dollars on pet projects, then kills one of their best products on a whim." Google's most recent spring cleaning brings the total number of services it has discontinued to 70 in just a year-and-a-half. That's right-a whopping 70 services that have been shut down in just 18 months. Among the services Google will discontinue with little warning is Google Cloud Connect, introduced with a lot of fanfare just two years ago. Cloud Connect is a plug-in that enables Google users to share and edit Microsoft Word, PowerPoint and Excel files. To continue collaborating with Microsoft Office, Google users have just four weeks to uninstall Cloud Connect and install Google Drive. Companies that can't get to it by April 30 will be out of luck, leaving them without a way to collaborate on Office documents used by millions of employees, partners, and customers. But of all the services Google is discontinuing this time, the one that's drawing the biggest backlash is Google Reader, a service used by hundreds of thousands of users to keep track of their favorite websites and blogs via RSS feeds. The news of Google Reader's shut down drew outrage from users, who put together a petition demanding that Google reinstate the service. "Our confidence in Google's other products - Gmail, YouTube, and yes, even Plus - requ

Back by popular demand this year is Group's eConnect Conference.  This one one of my favorite events to be a part of this last year and so excited to participate again this year!  If for no other reason to attend this conference is the opportunity to visit Group's headquarter's in Loveland, Colorado.  The setting is beautiful and the facility is incredibly inspiring.