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Tim Smith

The Effect of Typeface on the Perception of Email - 0 views

  • When choosing a typeface for a document, the level of appropriateness should be taken into account in order to avoid sending unintentional messages.
  • DISCUSSION The results from this study suggest there is a relationship between typeface selection and the reader’s perception of an email. The email presented in the typeface that was judged in previous studies to be low in appropriateness for email (Gigi) was perceived to be less stable, less practical, more rebellious, and more youthful than either Calibri (highly appropriate) or Comic Sans (moderately appropriate).
  • Table 2. Means and standard deviations for 15 adjective pair list. This was used to assess the personality of the email documents. Those in bold were significant.
  • ...19 more annotations...
  • Figure 6. Example question of perception of author’s employment level.
  • Figure 5. Example question of perception of author’s ethos based on a seven-point scale.
  • The Effect of Typeface on the Perception of Email
  • Summary: This study investigated the effect that a font has on the reader’s perception of an email
  • Since email is commonly used for personal as well as professional communication, it is imperative to understand the ramifications of personal choices when composing emails
  • type has the ability to communicate on its own
  • Typefaces can influence the mood of a document in three possible ways: the typeface may reinforce the text and mood; the typefaces may conflict with the message/mood; or there may be no influence resulting in a neutral effect.
  • Table 1 shows the percentages for each of the 20 fonts for the use of email. The three fonts chosen for this study represent either a high (Calibri), medium (Comic Sans), or low (Gigi) level of appropriateness as deemed by the users. Table 1. Rank order of fonts that should be used for email
  • The ethos section was divided into two parts. Part 1 examined perception of the author based on five areas: knowledge, believability, maturity, professionalism, and trustworthiness
  • The millions of people that email friends, family members, and co-workers should be aware of the fact that typeface can have an effect on the perception of the content. Typefaces should be chosen to reflect the message of the content and care should be taken to ensure that the typeface does not conflict with the intentions of the author
  • METHOD Participants A total of 120 participants (58% male, 42% female) completed the survey and were compensated $10
  • Selection of Stimuli A sample email was displayed in one of three fonts (Calibri, Comic Sans, or Gigi)
  • Procedure Participants were shown the email document in one of three fonts (Calibri, Comic Sans, or Gigi).
  • Personality Traits(4/1 scale) Calibri m(SD) Comic m(SD) Gigi  m(SD) stable/unstable 3.00 (1.09) 2.63 (1.06) 2.05 (.99) flexible/rigid 3.17 (1.06) 3.25 (.81) 3.25 (.87) conformist/rebel 2.87 (.98) 2.85 (.86) 2.18 (.90) creative/unimaginative 2.73 (.93) 2.62 (1.08) 2.95 (.93) sad/happy 1.53 (.60) vAlign=bottom noWra
  • Table 3. Mean and Standard deviations for the second section of survey. This was used to assess the perception of the author and intended audience. Those in bold were significant. Ethos Questions(1-7 scale) Calibri m(SD
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Siddha Group

Properties and Real Estate Builders in Jaipur - 0 views

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    Jaipur, as the Pink City, is a beautiful example of traditional and modernity, with a medieval well panned city and a modern well planned city, all rolled into one.
Barney Stew

Why Amadeus is a Perfect Example of Sustainable Development? - 0 views

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    When it comes to promoting the concept of Sustainable Development in India, it would not be wrong to say that Saha Developers is the only name that comes first in mind. After becoming the talk of the town topic, Sustainable Development & Leed Platinum buildings has become the necessity of every individual as this offers various health related benefits to all.
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    When it comes to promoting the concept of Sustainable Development in India, it would not be wrong to say that Saha Developers is the only name that comes first in mind. After becoming the talk of the town topic, Sustainable Development & Leed Platinum buildings has become the necessity of every individual as this offers various health related benefits to all.
Trust Title

Trust Title BlogSpot: Online Property Title Orders And Status Tracking For Real Estate ... - 0 views

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    Trust Title Company delivers real estate closing files to our clients in an instant through our proprietary order tracking system. Mortgage Professionals can verify the status of their closing and confirm necessary documentation is in place. This system is one example of how we build and retain client relationships through sophisticated, yet easy to use web-based technology. \n
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John Wat

Residential Apartments in Gurgaon: Perfect Example of Luxury Living - 0 views

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    By offering you 2 & 3 BHK apartments spread on lush green open environs, this magical creation provides you with the luxurious living. With plenty of well-designed residential apartments in Gurgaon offered by Ashiana Mulberry, many luxury lovers are ready to buy their dream home here in order to experience the cosmopolitan lifestyle.
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    By offering you 2 & 3 BHK apartments spread on lush green open environs, this magical creation provides you with the luxurious living. With plenty of well-designed residential apartments in Gurgaon offered by Ashiana Mulberry, many luxury lovers are ready to buy their dream home here in order to experience the cosmopolitan lifestyle.
realestateisb

Thinking About Buying a Residential Property in Islamabad? Here's What You Need to Know - 0 views

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    The housing society business in Pakistan is quite possibly the most prosperous in the entire region. As of late, the government presented a progression of changes for the real estate sector that came bundled with a relief package. The real estate market of the nation is right now seeing a remarkable growth because of this alleviation bundle. The veteran and new financial specialists are presently finding the real estate ventures more dependable and that is the reason a significant segment of the real estate housing projects is seen mushrooming across the country. Prior to putting resources into a real estate project, for example, a private housing scheme, there are several things that you should remember. Here are a couple of components that should be considered before you park your cash in a housing society in Islamabad:
realestateisb

Top Tips For Finding Commercial Premises - 0 views

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    Purchasing commercial real estate is quite possibly the main choices you will actually make as a businessperson, and conceivably perhaps the most productive one as well. Responsibility for the business environment not just gives you more prominent opportunities to shape and control your business tasks, it also eagerly allows you to expand value also. Notwithstanding, without appropriate research, counsel, and arrangement, purchasing a commercial property additionally accompanies significant dangers that can unleash and ruin your business whenever left unchecked. Commercial Real Estate is perhaps the best setting for organizations to begin adding some additional assets to fuel easy revenue and cash flow. In Pakistan, commercial real estate comes at a more exorbitant cost tag than private properties. For example, if you are hoping to put resources into a commercial plot in Park View City Islamabad The Walk, then it will cost you at any rate 3 to multiple times higher than a private plot in the same society. Nonetheless, interests in commercial real estate in Pakistan accompanies its own arrangement of advantages. For commercial property, you can without much of a stretch get higher and lucratively rewarding rentals. The enthusiasm for the commercial property is in every case. Furthermore, there are many advantages that you can get by putting resources into commercial real estate in Pakistan. Here is a portion of the elements that will help you in purchasing commercial real estate in Pakistan as an individual or as a business:
realestateisb

2021 Real Estate Trends in Islamabad - 0 views

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    The real estate sector of Pakistan is quite possibly the most powerful and flourishing business fragment of the country. The explanation behind this is that any Pakistani who is prepared to contribute, for all intents and purposes, consistently chooses real estate as an alternative. Albeit the investment in different sectors, for example, product and securities exchanges do occur, yet the size of these investments does not coordinate with even a negligible portion of the cash that gets parked in the real estate sector. There are numerous reasons for this inclination. Notwithstanding, the fundamental explanation is the security, influence, and rewards that investors get through the act of purchasing and selling properties. The primary preferred position that most of the Pakistanis find in the real estate sector is the security of their investment and the profits that they get on that. Right now, the real estate market of Pakistan is extending. As indicated by the real estate specialists and veteran real estate investors, the primary explanation for this is the reliable and monstrous convergence of new real estate investors in the market.
Wealth alliance Network and finance

NEED FUNDING? - 0 views

Debt Yield - The Debt Yield Ratio is defined as the Net Operating Income (NOI) divided by the first mortgage debt (loan) amount, times 100%. The lender would enjoy a debt yield between 9.0% to 14%...

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started by Wealth alliance Network and finance on 11 Aug 11 no follow-up yet
homeimprovmeant1

Best Home Builders - 0 views

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    Roofersofl - Home is the place we live in. Everyone loves their house and each one of us wants to live comfortably in it. If you are also looking for a good home then you can hire best home builders easily. Like for example the professionals at Roofersofli.
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