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Andrea Nelson

50 Powerful Time-Savers For Web Designers - Smashing Magazine - 2 views

www.smashingmagazine.com/...-time-savers-for-web-designers

tools

shared by Andrea Nelson on 14 Dec 11 - Cached
  • useful tool for testing typographic scale and rhythm. It lets you set factors such as the typographic scale (traditional, 3:5 Fibonacci, Le Corbusier, etc.), the font size in percentage, line height, the layout, padding and the line height for h1, h2 and h3 headings.
  • Typograph — Scale & Rhythm (http://lamb.cc/typograph/)A
Andrea Nelson

Design Better And Faster With Rapid Prototyping - Smashing Magazine - 3 views

www.smashingmagazine.com/...-faster-with-rapid-prototyping

prototyping

shared by Andrea Nelson on 08 Dec 11 - Cached
  • What Needs to Be Prototyped? Good candidates for prototyping include complex interactions, new functionality and changes in workflow, technology or design. For example, prototyping search results is useful when you want to depart significantly from the standard search experience; say, to introduce faceted search or the ability to preview a document without leaving the search results.
  • How Much Should Be Prototyped? A good rule of thumb is to focus on the 20% of the functionality that will be used 80% of the time; i.e. key functionality that will be used most often. Remember, the point of rapid prototyping is to showcase how something will work or, in later stages, what the design will look like, without prototyping the entire product.
  • In choosing the prototype fidelity, there is no one correct approach. Most designs of new products are best started with sketches, then moving to either medium- or high-fidelity prototypes, depending on the complexity of the system and the requirements of the dimensions of fidelity.
  • ...2 more annotations...
  • Avoid “prototype creep” by setting expectations for the process, including ones affecting the purpose, fidelity, scope and duration. Remind everyone, including yourself, that rapid prototyping is a means to an end, not an end in itself.
  • Don’t begin prototype review sessions without clear guidelines for feedback. Be very specific about the type of feedback you are looking for. (Are the steps logically arranged? Is the navigation clear and intuitive?) If not, be prepared for, “I don’t like the blue in the header,” or “Can’t we use this font instead?” or “Can you make this bigger, bolder, in red and flashing?” Don’t be a perfectionist. In most cases, rapid prototyping does not have to be 100% perfect, just good enough to give everyone a common understanding.
Andrea Nelson

Pirate Pickings - 0 views

piratepickings.tumblr.com

inspiration advertising

shared by Andrea Nelson on 26 Oct 10 - No Cached
  • TBWA\Chiat\Day LA's brain booty and disruptive interestingness across advertising, creative culture and the media arts. Curated by Maria Popova, editor of Brain Pickings.
  • Andrea Nelson on 26 Oct 10
     
    I love Maria Popova; check out her Brainpickings website and twitter feed.
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