Apple's 9 million iPhone weekend: The good and bad - CBS News - 1 views
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the stock closed last Friday at $467, well off the 52-week high of $705
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5C as an attempt to shore up the low end of the market
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expand market share
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This article describes the sales of the new Iphone 5s and 5c over the first weekend. They had a great number of sales, however the demand for the Iphone 5c is not what they expected. It is said that the price is still too high for their target market. Apple was hoping to expand their market into Asia by producing a cheaper version of the IPhone in order to increase their market share, however it is likely that they will fail to do so, because the demand will remain low as the product is still not affordable for many Asians. Relating to our question of the week, the price helps allocate a product in the free market because it determines who the target market is, and if the pricing is off, it will effect the efficiency of the sales.
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This article describes the sales of the new Iphone 5s and 5c over the first weekend. They had a great number of sales, however the demand for the Iphone 5c is not what they expected. It is said that the price is still too high for their target market. Apple was hoping to expand their market into Asia by producing a cheaper version of the IPhone in order to increase their market share, however it is likely that they will fail to do so, because the demand will remain low as the product is still not affordable for many Asians. Relating to our question of the week, the price helps allocate a product in the free market because it determines who the target market is, and if the pricing is off, it will effect the efficiency of the sales.