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"Over the years, I've listened with interest as many have spoken to the importance of helping kids establish and maintain a digital footprint that they can be proud of. I know that some college admissions officers make a study of such things. I also know it's not enough for kids to simply avoid certain online behaviors. When young people define their interests and share their expertise in service to others online, they begin forming a global network that enriches their learning and their lives immeasurably. This is the whole point of being connected. Senior year is the perfect time to make this a priority if kids haven't done it already, because this is often when young people begin to recognize what their contribution to the world might be. It's also when they begin to realize that when it comes to learning the things that truly interest them, school just hasn't been enough."