Building a Reputation Through CSR - 0 views
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Noe Legaspi on 15 Mar 13Building strong reputation is becoming the first priority of every business because consumers are more attracted by what a company stands for rather than the products or services it sells. In today's globalized world, the concept of Corporate Social Responsibility (CSR) has become a vital reputation building strategy for all business organizations. Using this approach, the firms integrate social, environmental and economic concerns into their values, culture, decision making and operations in a fair and accountable manner to win a positive reputation.