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For more than a year now, Apple's iTunes U has served as a repository of educational multimedia content and resources. While these materials have always been accessible to K-12 educators, the focus of the content has been primarily on post-secondary education. But through a new initiative launched by several state education agencies, along with the State Education Technology Directors Association (SETDA), K-12 now has its own home within iTunes U.

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Textbook companies over the years have tried to address this problem by providing additional add-ons and perks with their textbooks, such as CDs or DVDs with information that had been added since the book was published, websites that kept the content current by providing "up-to-date" information about a topic, or by trying to get states to adopt a quicker refresh cycle. None of these tactics have been successful.