A dentist should also consider using pay-per-click advertising. With pay-per-click advertising, your practice will appear when a potential patient is looking for a dentist. Pay-per-click ads are a cost-effective way to get noticed and increase your patient database. However, you should track every lead that you get in order to ensure that you are making the most out of your marketing dollars. If you're using the right marketing techniques, you'll be sure to see results in a short period of time.
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