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Fry then suggested to Nicholson and Silver that they were using the adhesive backwards.  Instead of sticking the adhesive to the bulletin board, they should “put it on a piece of paper and then we can stick it to anything.”

This initially proved easier said than done, in terms of practical application.  It was easy enough to get the adhesive on the paper, but the early prototypes had the problem that the adhesive would often detach from the paper and stay on the object the paper was stuck to, or, at least, leave some of the adhesive behind in this way.  There was no such problem with the bulletin boards Silver had made because he had specifically made them so that the adhesive would bond better with the board than the paper. Two other 3M employees now entered the scene, Roger Merrill and Henry Courtney.  The two were tasked with coming up with a coating that could be put on the paper to make the adhesive stay bonded to it and not be left behind on whatever the paper was stuck to when it was removed, a task at which they were ultimately successful at achieving. Interestingly, because management at 3M still didn’t think the product would be commercially successful, they more or less shelved it for three years, even though the Post-It notes were extremely popular internally at 3M labs during that span.    Finally, in 1977, 3M began running test sale runs of the Post-It note, then called “Press ‘n Peel”, in a certain areas in four different cities to see if people would buy and use the product.  It turned out, no one much did, which confirmed in the minds of the executives that it wasn’t a good commercial product.

This time, the re-order rate went from almost nothing, in the previous attempt, to 90% of the people and businesses that had received the free samples.  For reference, this was double the best initial rate 3M had ever seen for any other product they’d introduced.  Two years later, the Post-It note was released throughout the United States.

So after 5 years of constant rejection for the adhesive and another seven years in development and initial rejection, Post-It notes were finally a hit and have since become a mainstay in offices the world over, today being one of the top five best selling office supply products in the world.

Another obstacle in the initial launch of Post-It notes was that, because it was a completely new type of product, it required the construction of new machinery to mass produce the Post-It note pads, which was initially prohibitively expensive for a product seen by many within 3M as destined for commercial failure.

Post-It notes received an upgrade in 2003 when 3M launched a new version of the Post-It note with super sticky glue that has better adhesion to vertical surfaces.

 Post-It notes are occasionally used in art-work.  One such famous example was in 2008 when Shay Hovell used 12,000 Post-It notes to create a replica of the Mona Lisa.  The most expensive Post-It note art piece was done by R.B. Kitaj and sold for £640 (about $1000) in 2000.

After graduating from Reed College with a degree in physics in 1953, Russell took a job with General Electric in the Hanford Nuclear Plant doing experimental work.

Battelle took over the Hanford Laboratories in 1965 and gave Russell a lab and time to work on some of his imaginings, including the crazy idea that sound could be converted to strings of numbers and reproduced using light.

He had come up with a way of using a laser to read digital bits of information, which later became the most widely-used way to read just about everything. By using a light to read the data, the record would never wear out. The data are encoded as microscopic pit marks on the surface of the disk, which, when spun, can be read to reproduce high-quality sound.

The original goal was to record television shows, not music, because adding visuals would be more difficult. If television couldn't be recorded digitally, Russell and his backers decided they would at least know where they stood. In 1973, they were successful, but they were ahead of their time. Amazingly, no one wanted to buy a license for the precursor to the DVD.

By 1991, about 25 years after he came up with the idea, CDs were outselling their predecessors, audio tapes, in record stores nationwide.

But all he can do is shrug ruefully, "I didn't invent the CD, I invented the technology.”

Today, Russell has more than 50 patents to his name. He continues his work from the basement of his Bellevue home where he and Barbara have lived for more than a decade.

The first devices were called Optical Digital Data Storage –the term CD is actually a trademark of Philips. The original storage units were made of glass plates, about the size of large index cards, which could be read as a laser scanned over them.

Now, sales of the mirror-like plastic discs are in the billions every year, but the man behind it all has gotten neither fame nor riches. The company that held the patents sold the rights for a song. Now, Russell has a few artifacts from the early days, a scrapbook full of pictures, and a handful of plaques and trophies to show for all his