even though the products are explained; little needs to be said becasue this is a well knwon brand among women

THis commercial uses both pathos and ethos. The writer tries to appeal to the emotions of the person watching so that they will donate to their cause but they do so using world famous celebrities whose reputation makes them appealing to a wider audience.

It appeals ethos because the article is based on the opinion of a health professional which makes it all the more credible