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Ethos: how can I establish credibility, to show I've "done my homework" on the subject I'm writing about? What face should I present to the reader: that of a student? a professional in training (Word Works #55-56)? Pathos: who are the audiences for the writing? What can I assume the audiences already know and feel about the subject (#76, 77)? Logoi: how can I make sure my information is complete and my arguments logical (#78)?
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Bob The Builder on 19 Sep 08Because i often confuse ethos, pathos and logos, these questions are great examples to distinguish one from the others. It is especially useful because these are questions we (the students) constantly ask ourselves.
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Aristotle taught that there are many areas of human experience where the truth is hard or impossible to determine
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Some of the most dramatic scenes are those in which the characters attempt to persuade other characters: Agamemnon's disastrous attempt to rally the troops; Nestor, Ajax, and Odysseus trying to persuade Achilles to rejoin the battle; Hera seducing Zeus to distract him from the war; Priam persuading Achilles to give up the body of Hector.
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Another assumption behind the slogan "cut through all the rhetoric" is that rhetoric is only what certain people use, such as politicians and orators, and they only use it on certain occasions.
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Even the writer of a parts list has to decide on nomenclature, arrangement, and the appearance of the list on the page or computer screen for the greatest clarity -- all rhetorical decisions.