Lego Chief Sees Weak - WSJ.com - 0 views
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The chief executive of Lego A/S signaled deep concern about the U.S. toy market on Friday even after the Danish toy maker reported a solid first-half performance
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increase in net profit of 36%
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revenue increase of 24%.
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Throughout the first six months of the year Lego posted an increase in profit of 36%, revenue increase of 24%, however the demands for the Lego products along with all of the toy market has started to fall. This has been the most negative toy market in the U.S. for now. The reason for why the toy market has started to record such negative results are various factors. Amongst those factors were the approaching presidential elections meaning that taxes will go up for all the people making them want to save up more. Moreover the rising debt and the huge economic uncertainty going throughout the country has also started to deeply affect the toy market, making people have to spend less which ultimately leads the consumer to buy or spend less money on their products leading to worse economic results and making the toy market decrease.